Rascasse Audience Intelligence

Wanderlust (2012 film) Audience in Germany

A data profile of the people who buy, follow and care about Wanderlust (2012 film) in Germany — modelled from more than twelve digital signal sources. Wanderlust (2012 film) has an estimated audience of 259,588 people in Germany.

The average Wanderlust (2012 film) fan in Germany is 45.7 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Oblivion (2013 film), Kevin Costner, Malcolm in the Middle, with strongest over-indexing on Oblivion (2013 film) (20× the country average).

Demographically, the Wanderlust (2012 film) audience skews balanced with an average age of 45.7, and over-indexes on personality traits such as Family Orientation, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Wanderlust (2012 film) fan in Germany is balanced, around 45.7 years old, with strong Family Orientation tendencies and a notable affinity for Oblivion (2013 film).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wanderlust (2012 film) profile in Germany.

Audience size
260K
in Germany
Gender
53.2%
46.8% male
Age
45.7
average years
Country rank
#19176
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wanderlust (2012 film) viewers

53.2% are female, 46.8% are male, average age 45.7.

Fig. 02

Gender split

53.2%
Female
46.8%
Male
Demographic split for Wanderlust (2012 film) audience in Germany
MetricValue
Female53.2%
Male46.8%
Average age45.7
Estimated audience size259,588
Fig. 03

Age distribution

Ø 45.7
average years
Age distribution of the Wanderlust (2012 film) audience in Germany
Age bracketShare%
16-197%
20-2914%
30-3919%
40-4925%
50+35%
Fig. 04

Worldwide distribution

8.8%

of the worldwide Wanderlust (2012 film) audience comes from Germany.

Worldwide audience distribution share by country for Wanderlust (2012 film)
CountryShare
United States18.1%
France12.4%
Germany8.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wanderlust (2012 film) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Wanderlust (2012 film) fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~200K5.46×
02Berlin~10K1.19×
03Hessen~20K1.15×
04Hamburg~6K1.01×
05Bremen~2K0.97×
06Baden-Württemberg~30K0.95×
07Nordrhein-Westfalen~50K0.94×
08Rheinland-Pfalz~10K0.90×
09Saarland~3K0.85×
10Niedersachsen~20K0.82×
11Sachsen~10K0.78×
12Thüringen~5K0.78×
13Sachsen-Anhalt~5K0.74×
14Schleswig-Holstein~7K0.73×
15Brandenburg~6K0.73×
16Mecklenburg-Vorpommern~3K0.71×
Fig. 06

Affinity by region

Affinity by region — Wanderlust (2012 film), Germany
0.71×1.00×5.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wanderlust (2012 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wanderlust (2012 film) audience
#·InterestCategoryAffinity×
01Austin Powers (film series)Movies & TV23.15×
02The Grand Budapest HotelMovies & TV22.62×
03Oblivion (2013 film)Movies & TV20.00×
04Malcolm in the MiddleMovies & TV20.00×
05Inglourious BasterdsMovies & TV20.00×
06Rami MalekMovies & TV20.00×
07Monty Python's Life of BrianMovies & TV20.00×
08The HangoverMovies & TV20.00×
09ICarlyMovies & TV20.00×
10Superbad (film)Movies & TV20.00×
11School of RockMovies & TV20.00×
12Kevin CostnerMovies & TV17.09×
13Phoenix ReisenTravel & Leisure13.34×
14Scooby-DooMovies & TV10.21×
15Alexander ZverevSports4.96×
16Anime conventionLiterature4.88×
17FamilyKids & Family3.44×
18NatureHome & Garden3.44×
19VacationsTravel & Leisure3.33×
20GermanyTravel & Leisure1.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wanderlust (2012 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Wanderlust (2012 film) audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.96×
Early Adopter MentalityPOWER1.85×
TravellingTHRILL1.76×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Wanderlust (2012 film) audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.75×
Design AffinityPREMIUM0.85×
CreativityOPEN0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Wanderlust (2012 film) have in Germany?

Wanderlust (2012 film) has an estimated audience of 259,588 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Wanderlust (2012 film) viewers?

53.2% of Wanderlust (2012 film) fans are female, 46.8% are male, with an average age of 45.7 years.

03

Which brands do Wanderlust (2012 film) fans like most?

Wanderlust (2012 film) fans show strongest brand affinity for Oblivion (2013 film) (20×), Kevin Costner (17.09×), and Malcolm in the Middle (20×) over the country average.

04

Where do Wanderlust (2012 film) fans live in Germany?

Wanderlust (2012 film) fans in Germany are most concentrated in Bayern (reach ~200K), Nordrhein-Westfalen (reach ~50K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Wanderlust (2012 film) fans also like?

Beyond Wanderlust (2012 film) itself, the audience over-indexes on Kevin Costner (17.09×), Malcolm in the Middle (20×), Inglourious Basterds (20×), and Scooby-Doo (10.21×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Wanderlust (2012 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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