White Teeth Audience in Germany

White Teeth has an estimated audience of 317,963 people in Germany. 58.3% are female, 41.7% are male, average age 39.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Elmex, Invisalign, Cosmetic dentistry, Electric toothbrush, Oral-B.
The average White Teeth fan in Germany is 39.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Elmex, Invisalign, Cosmetic dentistry, with strongest over-indexing on Elmex (31.95× the country average). Demographically, the White Teeth audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Pet Ownership, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Beauty & Wellness · Type: Topic · Subtype: Teeth
Demographics of White Teeth fans
| Metric | Value |
|---|---|
| Female | 58.3% |
| Male | 41.7% |
| Average age | 39.3 |
| Estimated audience size | 317,963 |
Audience persona
The typical White Teeth fan in Germany is more female, around 39.3 years old, with strong Pet Ownership tendencies and a notable affinity for Elmex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 69,145 | 0.99× |
| Bayern | 52,345 | 1.02× |
| Baden-Württemberg | 42,717 | 0.98× |
| Hessen | 34,679 | 1.43× |
| Berlin | 27,039 | 1.9× |
| Niedersachsen | 25,871 | 0.84× |
| Rheinland-Pfalz | 15,458 | 0.97× |
| Sachsen | 11,298 | 0.72× |
| Hamburg | 9,060 | 1.26× |
| Schleswig-Holstein | 8,826 | 0.77× |
| Brandenburg | 7,188 | 0.73× |
| Thüringen | 5,102 | 0.63× |
| Sachsen-Anhalt | 4,739 | 0.58× |
| Bremen | 4,066 | 1.5× |
| Mecklenburg-Vorpommern | 3,979 | 0.66× |
| Saarland | 3,955 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elmex | 31.95× | Beauty & Wellness |
| Invisalign | 26.11× | Health |
| Cosmetic dentistry | 28.19× | Health |
| Electric toothbrush | 15.49× | Health |
| Oral-B | 16.07× | Beauty & Wellness |
| Dental consonant | 9.45× | Health |
| University of Dental Medicine, Mandalay | 15.83× | Business & Career |
| Teething | 25.24× | Kids & Family |
| Chlorhexamed | 17.44× | Health |
| Colgate | 19.71× | Beauty & Wellness |
| Veneer (dentistry) | 22.95× | Health |
| Tooth enamel | 31.64× | Travel & Leisure |
| Tooth | 7.22× | Health |
| Toothpaste | 9.9× | Beauty & Wellness |
| Tooth brushing | 9.12× | Health |
| Dental plaque | 14.62× | Health |
| Teeth cleaning | 30.94× | Health |
| 2.5× | Internet & Social Media | |
| Smile | 5.76× | Beauty & Wellness |
| Current events | 2.18× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.89 |
| LGBTQ+ Identity | OPEN | 1.71 |
| Sustainability | BALANCE | 1.64 |
| DIY Mentality | THRILL | 1.58 |
| Design Affinity | PREMIUM | 1.56 |
| Healthy Lifestyle | BALANCE | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.9% |
| Saudi Arabia | 6.9% |
| United Kingdom | 6.7% |
See White Teeth audiences in other countries
More Teeth audiences in Germany
- Toothbrush (1,584,704)
- Toothpaste (1,532,442)
- Mouthwash (867,164)
- Dental plaque (569,335)
- Toothache (100,517)
Frequently asked questions
How many fans does White Teeth have in Germany?
White Teeth has an estimated audience of 317,963 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of White Teeth fans?
58.3% of White Teeth fans are female, 41.7% are male, with an average age of 39.3 years.
Which brands do White Teeth fans like most?
White Teeth fans show strongest brand affinity for Elmex (31.95×), Invisalign (26.11×), and Cosmetic dentistry (28.19×) over the country average.
Where do White Teeth fans live in Germany?
White Teeth fans in Germany are most concentrated in Nordrhein-Westfalen (reach 69,145), Bayern (reach 52,345), and Baden-Württemberg (reach 42,717). These three regions account for the largest share of the active audience.
What other brands do White Teeth fans also like?
Beyond White Teeth itself, the audience over-indexes on Invisalign (26.11×), Cosmetic dentistry (28.19×), Electric toothbrush (15.49×), and Oral-B (16.07×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for White Teeth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.