Wigald Boning Audience in Germany

Wigald Boning logo

Wigald Boning has an estimated audience of 733,174 people in Germany. 43.7% are female, 56.3% are male, average age 42.7. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Der Tagesspiegel, Anna Loos, Roland Kaiser, Jamie Lee Curtis, Spiegel Online.

The average Wigald Boning fan in Germany is 42.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Der Tagesspiegel, Anna Loos, Roland Kaiser, with strongest over-indexing on Der Tagesspiegel (5.88× the country average). Demographically, the Wigald Boning audience skews more male with an average age of 42.7, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Comedian

Demographics of Wigald Boning fans

Demographic split for Wigald Boning audience in Germany
MetricValue
Female43.7%
Male56.3%
Average age42.7
Estimated audience size733,174

Audience persona

The typical Wigald Boning fan in Germany is more male, around 42.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Der Tagesspiegel.

Top regions in Germany

Top regions ranked by reach for Wigald Boning in Germany
RegionReachAffinity
Nordrhein-Westfalen155,5930.97×
Bayern123,4731.05×
Niedersachsen95,0521.33×
Baden-Württemberg79,8990.8×
Hessen43,7680.78×
Sachsen39,8631.11×
Rheinland-Pfalz32,3340.88×
Schleswig-Holstein28,6861.09×
Berlin24,8400.76×
Brandenburg23,5911.04×
Thüringen22,0671.18×
Sachsen-Anhalt19,9201.05×
Mecklenburg-Vorpommern15,0121.07×
Hamburg14,4360.87×
Saarland7,4620.83×
Bremen7,4591.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wigald Boning audience
BrandAffinityCategory
Der Tagesspiegel5.88×News
Anna Loos10.83×Movies & TV
Roland Kaiser4.95×Music & Radio
Jamie Lee Curtis9.94×Movies & TV
Spiegel Online2.71×News
Bastian Pastewka14.53×Movies & TV
Udo Lindenberg6.23×Music & Radio
SV Werder Bremen2.78×Sports
Borussia Dortmund1.63×Sports
FC St. Pauli5.68×Sports
Satire4.79×Literature
Tagesschau1.86×Movies & TV
FC Bayern Munich1.79×Sports
Kai Pflaume6.38×Movies & TV
Sportschau2.41×Sports
German television comedy5.04×Movies & TV
ZDF2.42×Movies & TV
Richard David Precht8.23×Politics & Society
Harry Potter1.51×Movies & TV
Hamburger SV2.69×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wigald Boning audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.6
Community OrientationOPEN1.37
DIY MentalityTHRILL1.26
Early Adopter MentalityPOWER1.26
PatriotismCONSERVATISM1.23
SustainabilityBALANCE1.19

Worldwide distribution

Worldwide audience distribution share by country for Wigald Boning
CountryShare
Germany88.9%
Austria5.7%
Switzerland3.0%

See Wigald Boning audiences in other countries

More Comedian audiences in Germany

Frequently asked questions

How many fans does Wigald Boning have in Germany?

Wigald Boning has an estimated audience of 733,174 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Wigald Boning fans?

43.7% of Wigald Boning fans are female, 56.3% are male, with an average age of 42.7 years.

Which brands do Wigald Boning fans like most?

Wigald Boning fans show strongest brand affinity for Der Tagesspiegel (5.88×), Anna Loos (10.83×), and Roland Kaiser (4.95×) over the country average.

Where do Wigald Boning fans live in Germany?

Wigald Boning fans in Germany are most concentrated in Nordrhein-Westfalen (reach 155,593), Bayern (reach 123,473), and Niedersachsen (reach 95,052). These three regions account for the largest share of the active audience.

What other brands do Wigald Boning fans also like?

Beyond Wigald Boning itself, the audience over-indexes on Anna Loos (10.83×), Roland Kaiser (4.95×), Jamie Lee Curtis (9.94×), and Spiegel Online (2.71×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Wigald Boning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.