A data profile of the people who buy, follow and care about Landlord in Spain — modelled from more than twelve digital signal sources. Landlord has an estimated audience of 2,421,340 people in Spain.
Landlord has an estimated audience of 2,421,340 people in Spain. 55.6% are female, 44.4% are male, average age 48.7. Top brand affinities: Refrigerator, Solar energy, Vehicle insurance, Renewable energy, Travel insurance.
Top brand affinities include Refrigerator, Solar energy, Vehicle insurance, with strongest over-indexing on Refrigerator (5.96× the country average).
Demographically, the Landlord audience skews more female with an average age of 48.7, and over-indexes on personality traits such as Urban Lifestyle, Travelling.
The typical Landlord fan in Spain is more female, around 48.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Refrigerator.
The key figures that characterise the Landlord profile in Spain.
55.6% are female, 44.4% are male, average age 48.7.
| Metric | Value |
|---|---|
| Female | 55.6% |
| Male | 44.4% |
| Average age | 48.7 |
| Estimated audience size | 2,421,340 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 2% | |
| 20-29 | 9% | |
| 30-39 | 19% | |
| 40-49 | 31% | |
| 50+ | 39% |
of the worldwide Landlord audience comes from Spain.
| Country | Share |
|---|---|
| United States | 30.5% |
| United Kingdom | 10.4% |
| Italy | 8.5% |
The strongest cross-interests of the Landlord audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Travel insurance | Travel & Leisure | 7.63× | ||
| 02 | Vehicle insurance | Cars & Mobility | 6.91× | ||
| 03 | Baking powder | Food & Beverages | 6.32× | ||
| 04 | Mineral water | Food & Beverages | 6.07× | ||
| 05 | Refrigerator | Home & Garden | 5.96× | ||
| 06 | Adam Sandler | Movies & TV | 5.95× | ||
| 07 | Satire | Literature | 5.32× | ||
| 08 | Street food | Food & Beverages | 4.74× | ||
| 09 | Apple TV | Movies & TV | 4.66× | ||
| 10 | Solar energy | Home & Garden | 4.60× | ||
| 11 | Online banking | Business & Career | 4.42× | ||
| 12 | Cappuccino | Food & Beverages | 4.42× | ||
| 13 | Political science | Business & Career | 4.39× | ||
| 14 | Renewable energy | Business & Career | 4.22× | ||
| 15 | Anne Hathaway | Movies & TV | 3.73× | ||
| 16 | Virtual reality | Technology & Electronics | 3.73× | ||
| 17 | Lodging | Travel & Leisure | 2.74× | ||
| 18 | Religion | Business & Career | 2.53× | ||
| 19 | IBEX 35 | Business & Career | 2.17× | ||
| 20 | Bankinter | Business & Career | 2.09× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 3.36× | |
| Travelling | THRILL | 2.23× | |
| Community Orientation | OPEN | 2.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.73× | |
| Price Sensitivity | PREMIUM | 0.75× | |
| Sustainability | BALANCE | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Landlord. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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