A data profile of the people who buy, follow and care about Leather in Spain — modelled from more than twelve digital signal sources. Leather has an estimated audience of 5,352,337 people in Spain.
The average Leather fan in Spain is 45.0 years old, more female, and lives primarily in Catalonia.
The audience is concentrated in Catalonia, Andalusia, Community of Madrid.
Top brand affinities include Lacoste, Hermès, Balenciaga, with strongest over-indexing on Lacoste (4.29× the country average).
Demographically, the Leather audience skews more female with an average age of 45.0, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Leather fan in Spain is more female, around 45.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Lacoste.
The key figures that characterise the Leather profile in Spain.
71.3% are female, 28.7% are male, average age 45.0.
| Metric | Value |
|---|---|
| Female | 71.3% |
| Male | 28.7% |
| Average age | 45.0 |
| Estimated audience size | 5,352,337 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 14% | |
| 30-39 | 20% | |
| 40-49 | 28% | |
| 50+ | 31% |
of the worldwide Leather audience comes from Spain.
| Country | Share |
|---|---|
| United States | 21.5% |
| United Kingdom | 5.3% |
| Italy | 5.0% |
Where the Leather audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Catalonia | ~1.5M | 1.45× | |
| 02 | Community of Madrid | ~1M | 1.19× | |
| 03 | Comunidad Valenciana | ~700K | 1.14× | |
| 04 | Balearic Islands | ~200K | 1.13× | |
| 05 | Andalusia | ~1M | 1.12× | |
| 06 | Basque Autonomous Country | ~200K | 1.05× | |
| 07 | Aragon | ~100K | 1.00× | |
| 08 | Galicia | ~200K | 0.99× | |
| 09 | Region of Murcia | ~200K | 0.99× | |
| 10 | Castilla-La Mancha | ~200K | 0.98× | |
| 11 | La Rioja | ~30K | 0.97× | |
| 12 | Castile and León | ~200K | 0.96× | |
| 13 | Principality of Asturias | ~100K | 0.95× | |
| 14 | Navarre | ~60K | 0.95× | |
| 15 | Cantabria | ~60K | 0.93× | |
| 16 | Canary Islands | ~200K | 0.92× | |
| 17 | Extremadura | ~100K | 0.88× |
The strongest cross-interests of the Leather audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Valentino | Fashion & Accessoires | 5.72× | ||
| 02 | Marc Jacobs | Fashion & Accessoires | 5.62× | ||
| 03 | Bottega Veneta | Fashion & Accessoires | 5.58× | ||
| 04 | LOEWE | Fashion & Accessoires | 5.50× | ||
| 05 | Tom Ford | Fashion & Accessoires | 5.48× | ||
| 06 | Kenzo | Fashion & Accessoires | 5.10× | ||
| 07 | Fendi | Fashion & Accessoires | 4.76× | ||
| 08 | Balenciaga | Fashion & Accessoires | 4.74× | ||
| 09 | Givenchy | Fashion & Accessoires | 4.71× | ||
| 10 | Burberry | Fashion & Accessoires | 4.68× | ||
| 11 | Hermès | Fashion & Accessoires | 4.56× | ||
| 12 | Tiffany & Co. | Fashion & Accessoires | 4.49× | ||
| 13 | Versace | Fashion & Accessoires | 4.40× | ||
| 14 | Lacoste | Fashion & Accessoires | 4.29× | ||
| 15 | Cartier | Fashion & Accessoires | 4.06× | ||
| 16 | Prada | Fashion & Accessoires | 3.59× | ||
| 17 | Louis Vuitton | Fashion & Accessoires | 2.83× | ||
| 18 | Sneakers (footwear) | Fashion & Accessoires | 2.37× | ||
| 19 | Undergarment | Fashion & Accessoires | 2.15× | ||
| 20 | Stradivarius | Shopping | 2.10× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 2.56× | |
| Quality Awareness | PREMIUM | 1.89× | |
| Indulgence | JOY | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.53× | |
| Risk Appetite | THRILL | 0.70× | |
| Mindfulness | BALANCE | 0.71× |
Leather has an estimated audience of 5,352,337 people in Spain, concentrated in Catalonia and Andalusia.
71.3% of Leather fans are female, 28.7% are male, with an average age of 45.0 years.
Leather fans show strongest brand affinity for Lacoste (4.29×), Hermès (4.56×), and Balenciaga (4.74×) over the country average.
Leather fans in Spain are most concentrated in Catalonia (reach ~1.5M), Andalusia (reach ~1M), and Community of Madrid (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Leather itself, the audience over-indexes on Hermès (4.56×), Balenciaga (4.74×), Versace (4.4×), and Burberry (4.68×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Leather. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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