A data profile of the people who buy, follow and care about Russian Empire in Finland — modelled from more than twelve digital signal sources. Russian Empire has an estimated audience of 1,103,512 people in Finland.
Russian Empire has an estimated audience of 1,103,512 people in Finland. 58.3% are female, 41.7% are male, average age 45.4. Top brand affinities: Finnair, Google, Helsinki, Biltema, LinkedIn.
Top brand affinities include Finnair, Google, Helsinki, with strongest over-indexing on Finnair (1.81× the country average).
Demographically, the Russian Empire audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Career Orientation, Extroversion.
The typical Russian Empire fan in Finland is more female, around 45.4 years old, with strong Career Orientation tendencies and a notable affinity for Finnair.
The key figures that characterise the Russian Empire profile in Finland.
58.3% are female, 41.7% are male, average age 45.4.
| Metric | Value |
|---|---|
| Female | 58.3% |
| Male | 41.7% |
| Average age | 45.4 |
| Estimated audience size | 1,103,512 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 14% | |
| 30-39 | 21% | |
| 40-49 | 26% | |
| 50+ | 33% |
of the worldwide Russian Empire audience comes from Finland.
| Country | Share |
|---|---|
| Finland | 13.2% |
| United States | 9.9% |
| Italy | 7.6% |
The strongest cross-interests of the Russian Empire audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Internet & Social Media | 1.83× | |||
| 02 | Finnair | Travel & Leisure | 1.81× | ||
| 03 | Intersport | Shopping | 1.80× | ||
| 04 | Cruises | Travel & Leisure | 1.71× | ||
| 05 | Internet & Social Media | 1.69× | |||
| 06 | Happiness | Health | 1.68× | ||
| 07 | Dogs | Pets & Animals | 1.68× | ||
| 08 | Kitchen | Home & Garden | 1.68× | ||
| 09 | Hair products | Beauty & Wellness | 1.68× | ||
| 10 | Bars | Travel & Leisure | 1.68× | ||
| 11 | Helsinki | Travel & Leisure | 1.65× | ||
| 12 | Wikipedia | Internet & Social Media | 1.65× | ||
| 13 | Meat | Food & Beverages | 1.64× | ||
| 14 | Stockmann | Shopping | 1.62× | ||
| 15 | Shoes | Fashion & Accessoires | 1.60× | ||
| 16 | Technology & Electronics | 1.60× | |||
| 17 | Spas | Beauty & Wellness | 1.59× | ||
| 18 | Biltema | Business & Career | 1.58× | ||
| 19 | Internet & Social Media | 1.53× | |||
| 20 | Mobile phones | Technology & Electronics | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.60× | |
| Extroversion | THRILL | 1.41× | |
| Early Adopter Mentality | POWER | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.80× | |
| Family Orientation | CONSERVATISM | 0.84× | |
| Mindfulness | BALANCE | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Finland who actively search for Russian Empire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Finland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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