Eating Audience in France
Eating has an estimated audience of 11,103,235 people in France. 62.8% are female, 37.2% are male, average age 44.3. Top brand affinities: Google News, Orange, Crédit Mutuel, Google Photos, TikTok.
Top brand affinities include Google News, Orange, Crédit Mutuel, with strongest over-indexing on Google News (2.33× the country average). Demographically, the Eating audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Mindfulness, Healthy Lifestyle.
Category: Food & Beverages · Type: Topic
Demographics of Eating fans
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 44.3 |
| Estimated audience size | 11,103,235 |
Audience persona
The typical Eating fan in France is more female, around 44.3 years old, with strong Mindfulness tendencies and a notable affinity for Google News.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google News | 2.33× | News |
| Orange | 2.33× | Technology & Electronics |
| Crédit Mutuel | 2.46× | Business & Career |
| Google Photos | 4.73× | Technology & Electronics |
| TikTok | 1.66× | Internet & Social Media |
| Do it yourself (DIY) | 1.73× | Home & Garden |
| Happiness | 1.98× | Health |
| Voici | 2.51× | News |
| Anthropology | 2.54× | Business & Career |
| Fnac | 1.98× | Shopping |
| Conforama | 1.86× | Home & Garden |
| Free Mobile | 2.16× | Technology & Electronics |
| Dentistry | 5.3× | Business & Career |
| Desserts | 2.05× | Food & Beverages |
| Lodging | 2.55× | Travel & Leisure |
| King Jouet | 2.41× | Shopping |
| Hairstyle | 1.86× | Beauty & Wellness |
| Spas | 1.68× | Beauty & Wellness |
| Fast food restaurants | 2.88× | Food & Beverages |
| RC Lens | 2.17× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.52 |
| Healthy Lifestyle | BALANCE | 1.27 |
| Design Affinity | PREMIUM | 1.26 |
| Extroversion | THRILL | 1.25 |
| DIY Mentality | THRILL | 1.12 |
| Creativity | OPEN | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.8% |
| Italy | 4.9% |
| Japan | 4.8% |
See Eating audiences in other countries
More Food & Beverages audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
How to read this data
Audience size is the estimated number of people in France who actively search for Eating. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.