A data profile of the people who buy, follow and care about Fashion show in France — modelled from more than twelve digital signal sources. Fashion show has an estimated audience of 5,030,970 people in France.
The average Fashion show fan in France is 39.2 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
Top brand affinities include Google News, H&M, Black Friday (shopping), with strongest over-indexing on Google News (1.61× the country average).
Demographically, the Fashion show audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Fashion show fan in France is more female, around 39.2 years old, with strong Design Affinity tendencies and a notable affinity for Google News.
The key figures that characterise the Fashion show profile in France.
69.4% are female, 30.6% are male, average age 39.2.
| Metric | Value |
|---|---|
| Female | 69.4% |
| Male | 30.6% |
| Average age | 39.2 |
| Estimated audience size | 5,030,970 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 24% | |
| 30-39 | 19% | |
| 40-49 | 19% | |
| 50+ | 21% |
of the worldwide Fashion show audience comes from France.
| Country | Share |
|---|---|
| United States | 15.0% |
| China | 13.4% |
| Japan | 12.9% |
Where the Fashion show audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~1.5M | 1.57× | |
| 02 | Hauts-de-France | ~500K | 1.24× | |
| 03 | Corsica | ~30K | 1.09× | |
| 04 | Auvergne-Rhône-Alpes | ~600K | 1.00× | |
| 05 | Provence-Alpes-Côte d'Azur | ~400K | 1.00× | |
| 06 | Bourgogne-Franche-Comté | ~200K | 0.99× | |
| 07 | Occitanie | ~400K | 0.94× | |
| 08 | Centre-Val de Loire | ~200K | 0.94× | |
| 09 | Grand Est | ~400K | 0.93× | |
| 10 | Pays de la Loire | ~300K | 0.93× | |
| 11 | Normandy | ~200K | 0.93× | |
| 12 | Brittany | ~200K | 0.93× | |
| 13 | Nouvelle-Aquitaine | ~400K | 0.90× |
The strongest cross-interests of the Fashion show audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | sandro | Fashion & Accessoires | 2.07× | ||
| 02 | Pimkie | Shopping | 1.81× | ||
| 03 | Luxury Lifestyle | Shopping | 1.79× | ||
| 04 | Wedding ring | Fashion & Accessoires | 1.76× | ||
| 05 | Mango | Shopping | 1.74× | ||
| 06 | Swarovski | Fashion & Accessoires | 1.74× | ||
| 07 | Yves Saint Laurent | Fashion & Accessoires | 1.69× | ||
| 08 | Tommy Hilfiger | Fashion & Accessoires | 1.68× | ||
| 09 | Birkenstock | Fashion & Accessoires | 1.65× | ||
| 10 | H&M | Shopping | 1.63× | ||
| 11 | Healthy habits | Health | 1.63× | ||
| 12 | Ring (jewellery) | Fashion & Accessoires | 1.62× | ||
| 13 | Self-love | Health | 1.62× | ||
| 14 | Google News | News | 1.61× | ||
| 15 | Stradivarius | Shopping | 1.58× | ||
| 16 | Bershka | Shopping | 1.56× | ||
| 17 | Cartier | Fashion & Accessoires | 1.56× | ||
| 18 | Earring | Fashion & Accessoires | 1.54× | ||
| 19 | ASICS | Fashion & Accessoires | 1.53× | ||
| 20 | Black Friday (shopping) | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.13× | |
| Luxury Orientation | PREMIUM | 1.08× | |
| Individualism | JOY | 1.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.73× | |
| Spirituality | BALANCE | 0.81× | |
| Risk Appetite | THRILL | 0.82× |
Fashion show has an estimated audience of 5,030,970 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
69.4% of Fashion show fans are female, 30.6% are male, with an average age of 39.2 years.
Fashion show fans show strongest brand affinity for Google News (1.61×), H&M (1.63×), and Black Friday (shopping) (1.51×) over the country average.
Fashion show fans in France are most concentrated in Île-de-France (reach ~1.5M), Auvergne-Rhône-Alpes (reach ~600K), and Hauts-de-France (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Fashion show itself, the audience over-indexes on H&M (1.63×), Black Friday (shopping) (1.51×), Mango (1.74×), and Stradivarius (1.58×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Fashion show. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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