A data profile of the people who buy, follow and care about Gender in France — modelled from more than twelve digital signal sources. Gender has an estimated audience of 4,771,050 people in France.
Gender has an estimated audience of 4,771,050 people in France. 76.9% are female, 23.1% are male, average age 43.4. Top brand affinities: Love & Sex, Kitchen garden, Sex and the City, Christmas Gift, Broadcasting of sports events.
Top brand affinities include Love & Sex, Kitchen garden, Sex and the City, with strongest over-indexing on Love & Sex (332.89× the country average).
Demographically, the Gender audience skews more female with an average age of 43.4, and over-indexes on personality traits such as Mindfulness, Travelling.
The typical Gender fan in France is more female, around 43.4 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Gender profile in France.
76.9% are female, 23.1% are male, average age 43.4.
| Metric | Value |
|---|---|
| Female | 76.9% |
| Male | 23.1% |
| Average age | 43.4 |
| Estimated audience size | 4,771,050 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 30% |
of the worldwide Gender audience comes from France.
| Country | Share |
|---|---|
| United States | 31.1% |
| Brazil | 8.8% |
| Italy | 8.1% |
The strongest cross-interests of the Gender audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 332.89× | ||
| 02 | Christmas Gift | Kids & Family | 15.37× | ||
| 03 | Dentistry | Business & Career | 11.27× | ||
| 04 | Christmas tree | Kids & Family | 11.25× | ||
| 05 | Broadcasting of sports events | Movies & TV | 11.17× | ||
| 06 | Zoom lens | Technology & Electronics | 11.15× | ||
| 07 | Kitchen garden | Home & Garden | 10.36× | ||
| 08 | Hormone | Health | 9.46× | ||
| 09 | Girl power | Politics & Society | 9.14× | ||
| 10 | Sex and the City | Movies & TV | 9.04× | ||
| 11 | New Testament | Politics & Society | 8.75× | ||
| 12 | Gender studies | Politics & Society | 7.56× | ||
| 13 | Improvisation | Music & Radio | 6.12× | ||
| 14 | Livemusic | Music & Radio | 3.95× | ||
| 15 | Genetics | Kids & Family | 3.13× | ||
| 16 | Midi Libre | News | 2.58× | ||
| 17 | Skirt | Fashion & Accessoires | 2.51× | ||
| 18 | Batman | Movies & TV | 2.32× | ||
| 19 | Happiness | Health | 1.61× | ||
| 20 | TikTok | Internet & Social Media | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.15× | |
| Travelling | THRILL | 1.94× | |
| Career Orientation | POWER | 1.93× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.76× | |
| Family Orientation | CONSERVATISM | 0.79× | |
| Need for Security | CONSERVATISM | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Gender. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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