Team sport Audience in France

Team sport has an estimated audience of 10,554,444 people in France. Top brand affinities: Sex and the City, Foot Mercato, Kitchen garden, Orange, Google Photos.

Top brand affinities include Sex and the City, Foot Mercato, Kitchen garden, with strongest over-indexing on Sex and the City (16.41× the country average).

Category: Sports · Type: Topic

Demographics of Team sport fans

Demographic split for Team sport audience in France
MetricValue
Estimated audience size10,554,444

Audience persona

The typical Team sport fan in France shows strong Patriotism tendencies and a notable affinity for Sex and the City.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Team sport audience
BrandAffinityCategory
Sex and the City16.41×Movies & TV
Foot Mercato3.66×Sports
Kitchen garden5.89×Home & Garden
Orange2.42×Technology & Electronics
Google Photos5.05×Technology & Electronics
Google News2.26×News
RC Lens3.03×Sports
Paris Saint-Germain1.64×Sports
Recreation2.17×Travel & Leisure
Fnac2.22×Shopping
Crédit Mutuel2.24×Business & Career
Zoom lens5.9×Technology & Electronics
Anthropology2.53×Business & Career
Real Madrid C.F.1.85×Sports
Gossip Girl6.52×Movies & TV
Voici2.33×News
Free Mobile2.12×Technology & Electronics
FC Bayern Munich1.78×Sports
Real property1.84×Home & Garden
Lodging2.54×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Team sport audience
TraitClusterScore
PatriotismCONSERVATISM1.73
Design AffinityPREMIUM1.2
Early Adopter MentalityPOWER1.18
MindfulnessBALANCE1.14
Social Media UsageJOY1.12
ExtroversionTHRILL1.09

Worldwide distribution

Worldwide audience distribution share by country for Team sport
CountryShare
United States26.4%
India7.5%
United Kingdom6.4%

See Team sport audiences in other countries

More Sports audiences in France

How to read this data

Audience size is the estimated number of people in France who actively search for Team sport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.