A data profile of the people who buy, follow and care about Exhibition game in United Kingdom — modelled from more than twelve digital signal sources. Exhibition game has an estimated audience of 8,409,557 people in United Kingdom.
The average Exhibition game fan in United Kingdom is 43.5 years old, more female, and lives primarily in South East.
The audience is concentrated in South East, North West, East of England.
Top brand affinities include Daily Star (United Kingdom), Bruce Willis, Rachel Weisz, with strongest over-indexing on Daily Star (United Kingdom) (35.63× the country average).
Demographically, the Exhibition game audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Convenience Orientation, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 8 regions tracked by Rascasse.
The typical Exhibition game fan in United Kingdom is more female, around 43.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Daily Star (United Kingdom).
The key figures that characterise the Exhibition game profile in United Kingdom.
68.1% are female, 31.9% are male, average age 43.5.
| Metric | Value |
|---|---|
| Female | 68.1% |
| Male | 31.9% |
| Average age | 43.5 |
| Estimated audience size | 8,409,557 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 25% | |
| 50+ | 29% |
of the worldwide Exhibition game audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 34.7% |
| United Kingdom | 9.7% |
| Taiwan | 4.3% |
Where the Exhibition game audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | East of England | ~800K | 1.06× | |
| 02 | Yorkshire and the Humber | ~700K | 1.02× | |
| 03 | West Midlands | ~400K | 1.02× | |
| 04 | East Midlands | ~600K | 1.01× | |
| 05 | North East | ~300K | 1.01× | |
| 06 | South West | ~700K | 0.99× | |
| 07 | South East | ~1M | 0.98× | |
| 08 | North West | ~800K | 0.94× |
The strongest cross-interests of the Exhibition game audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wella Professionals | Beauty & Wellness | 42.17× | ||
| 02 | Daily Star (United Kingdom) | News | 35.63× | ||
| 03 | Rachel Weisz | Movies & TV | 20.00× | ||
| 04 | Jude Law | Movies & TV | 17.62× | ||
| 05 | Carey Mulligan | Movies & TV | 16.81× | ||
| 06 | Nicolas Cage | Movies & TV | 14.68× | ||
| 07 | Bruce Willis | Movies & TV | 13.39× | ||
| 08 | Lily James | Movies & TV | 11.37× | ||
| 09 | Gwendoline Christie | Movies & TV | 11.24× | ||
| 10 | Colin Farrell | Movies & TV | 9.30× | ||
| 11 | Liam Neeson | Movies & TV | 8.41× | ||
| 12 | Liverpool Echo | News | 4.47× | ||
| 13 | Daily Express | News | 4.30× | ||
| 14 | Manchester Evening News | News | 4.00× | ||
| 15 | British Gas | Home & Garden | 3.55× | ||
| 16 | Daily Mail | News | 3.10× | ||
| 17 | The Independent | News | 2.98× | ||
| 18 | Volunteering | Politics & Society | 2.58× | ||
| 19 | National Lottery (United Kingdom) | Games | 2.32× | ||
| 20 | Hobby | Home & Garden | 1.97× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.34× | |
| Healthy Lifestyle | BALANCE | 1.30× | |
| Family Orientation | CONSERVATISM | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.78× | |
| Pet Ownership | JOY | 0.81× | |
| Luxury Orientation | PREMIUM | 0.84× |
Exhibition game has an estimated audience of 8,409,557 people in United Kingdom, concentrated in South East and North West.
68.1% of Exhibition game fans are female, 31.9% are male, with an average age of 43.5 years.
Exhibition game fans show strongest brand affinity for Daily Star (United Kingdom) (35.63×), Bruce Willis (13.39×), and Rachel Weisz (20×) over the country average.
Exhibition game fans in United Kingdom are most concentrated in South East (reach ~1M), North West (reach ~800K), and East of England (reach ~800K). These three regions account for the largest share of the active audience.
Beyond Exhibition game itself, the audience over-indexes on Bruce Willis (13.39×), Rachel Weisz (20×), Jude Law (17.62×), and Daily Express (4.3×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Exhibition game. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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