A data profile of the people who buy, follow and care about Fishing reel in United Kingdom — modelled from more than twelve digital signal sources. Fishing reel has an estimated audience of 4,145,983 people in United Kingdom.
The average Fishing reel fan in United Kingdom is 43.6 years old, more male, and lives primarily in England.
The audience is concentrated in England, South East, Yorkshire and the Humber.
Top brand affinities include Campfire, AmazonFresh, Wendy's, with strongest over-indexing on Campfire (14.34× the country average).
Demographically, the Fishing reel audience skews more male with an average age of 43.6, and over-indexes on personality traits such as Patriotism, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Fishing reel fan in United Kingdom is more male, around 43.6 years old, with strong Patriotism tendencies and a notable affinity for Campfire.
The key figures that characterise the Fishing reel profile in United Kingdom.
31.4% are female, 68.6% are male, average age 43.6.
| Metric | Value |
|---|---|
| Female | 31.4% |
| Male | 68.6% |
| Average age | 43.6 |
| Estimated audience size | 4,145,983 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 32% |
of the worldwide Fishing reel audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 29.4% |
| Japan | 9.2% |
| India | 6.9% |
Where the Fishing reel audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Yorkshire and the Humber | ~500K | 1.38× | |
| 02 | Wales | ~300K | 1.35× | |
| 03 | West Midlands | ~200K | 1.26× | |
| 04 | North East | ~200K | 1.14× | |
| 05 | Northern Ireland | ~100K | 0.95× | |
| 06 | East of England | ~300K | 0.92× | |
| 07 | Scotland | ~300K | 0.91× | |
| 08 | East Midlands | ~300K | 0.90× | |
| 09 | South East | ~500K | 0.89× | |
| 10 | South West | ~300K | 0.89× | |
| 11 | England | ~3M | 0.74× | |
| 12 | North West | ~300K | 0.74× |
The strongest cross-interests of the Fishing reel audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Campfire | Travel & Leisure | 14.34× | ||
| 02 | AmazonFresh | Shopping | 9.28× | ||
| 03 | Tent | Travel & Leisure | 8.34× | ||
| 04 | Cultural tourism | Travel & Leisure | 8.25× | ||
| 05 | Slow Food | Food & Beverages | 6.89× | ||
| 06 | Wendy's | Food & Beverages | 6.62× | ||
| 07 | Dominican Republic | Travel & Leisure | 6.32× | ||
| 08 | Smoked meat | Food & Beverages | 5.68× | ||
| 09 | Western riding | Sports | 4.95× | ||
| 10 | Campervan | Cars & Mobility | 4.28× | ||
| 11 | Birdwatching | Pets & Animals | 3.28× | ||
| 12 | Extreme sport | Sports | 2.38× | ||
| 13 | Seafood | Food & Beverages | 2.32× | ||
| 14 | Betfair | Games | 2.26× | ||
| 15 | Rory McIlroy | Sports | 2.25× | ||
| 16 | Philanthropy | Arts & Culture | 2.14× | ||
| 17 | Livemusic | Music & Radio | 1.95× | ||
| 18 | Autotrader | Cars & Mobility | 1.94× | ||
| 19 | Superman | Movies & TV | 1.87× | ||
| 20 | Donald Trump | Politics & Society | 1.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.14× | |
| Pet Ownership | JOY | 2.26× | |
| Risk Appetite | THRILL | 2.04× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.82× | |
| Creativity | OPEN | 0.83× | |
| Mindfulness | BALANCE | 0.84× |
Fishing reel has an estimated audience of 4,145,983 people in United Kingdom, concentrated in England and South East.
31.4% of Fishing reel fans are female, 68.6% are male, with an average age of 43.6 years.
Fishing reel fans show strongest brand affinity for Campfire (14.34×), AmazonFresh (9.28×), and Wendy's (6.62×) over the country average.
Fishing reel fans in United Kingdom are most concentrated in England (reach ~3M), South East (reach ~500K), and Yorkshire and the Humber (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Fishing reel itself, the audience over-indexes on AmazonFresh (9.28×), Wendy's (6.62×), Superman (1.87×), and Smoked meat (5.68×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Fishing reel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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