Fishing reel Audience in Germany
Fishing reel has an estimated audience of 3,589,492 people in Germany. 33.4% are female, 66.6% are male, average age 37.8. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Angling, Car wash, Family car, Tour de France, Airbnb.
The average Fishing reel fan in Germany is 37.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Angling, Car wash, Family car, with strongest over-indexing on Angling (14.38× the country average). Demographically, the Fishing reel audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Sustainability, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Fishing reel fans
| Metric | Value |
|---|---|
| Female | 33.4% |
| Male | 66.6% |
| Average age | 37.8 |
| Estimated audience size | 3,589,492 |
Audience persona
The typical Fishing reel fan in Germany is more male, around 37.8 years old, with strong Sustainability tendencies and a notable affinity for Angling.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 639,360 | 0.81× |
| Bayern | 397,184 | 0.69× |
| Niedersachsen | 370,907 | 1.06× |
| Baden-Württemberg | 323,088 | 0.66× |
| Brandenburg | 186,012 | 1.67× |
| Sachsen | 174,312 | 0.99× |
| Sachsen-Anhalt | 154,324 | 1.66× |
| Hessen | 154,240 | 0.56× |
| Mecklenburg-Vorpommern | 153,571 | 2.24× |
| Schleswig-Holstein | 141,888 | 1.1× |
| Rheinland-Pfalz | 138,634 | 0.77× |
| Berlin | 121,109 | 0.75× |
| Hamburg | 64,850 | 0.8× |
| Thüringen | 57,443 | 0.63× |
| Saarland | 31,040 | 0.7× |
| Bremen | 27,352 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Angling | 14.38× | Sports |
| Car wash | 5.73× | Cars & Mobility |
| Family car | 4.66× | Cars & Mobility |
| Tour de France | 4.9× | Sports |
| Airbnb | 2× | Travel & Leisure |
| Wood carving | 5.03× | Home & Garden |
| AutoScout24 | 1.99× | Cars & Mobility |
| Transfermarkt | 2.25× | Sports |
| Fishing | 3.5× | Sports |
| Camping | 2.05× | Travel & Leisure |
| Livemusic | 2.51× | Music & Radio |
| Tagesschau | 1.5× | Movies & TV |
| Batman | 2.02× | Movies & TV |
| Hatchback | 3.01× | Cars & Mobility |
| FIFA World Cup | 1.61× | Sports |
| Carcare | 3.28× | Cars & Mobility |
| Alpine skiing | 2.44× | Sports |
| Pet store | 2.57× | Pets & Animals |
| Subcompact car | 6.1× | Cars & Mobility |
| Cleanliness | 3.81× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.61 |
| Sports Activity | POWER | 1.59 |
| Family Orientation | CONSERVATISM | 1.5 |
| Travelling | THRILL | 1.44 |
| Urban Lifestyle | OPEN | 1.39 |
| Patriotism | CONSERVATISM | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.4% |
| Japan | 9.2% |
| India | 6.9% |
See Fishing reel audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Fishing reel have in Germany?
Fishing reel has an estimated audience of 3,589,492 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Fishing reel fans?
33.4% of Fishing reel fans are female, 66.6% are male, with an average age of 37.8 years.
Which brands do Fishing reel fans like most?
Fishing reel fans show strongest brand affinity for Angling (14.38×), Car wash (5.73×), and Family car (4.66×) over the country average.
Where do Fishing reel fans live in Germany?
Fishing reel fans in Germany are most concentrated in Nordrhein-Westfalen (reach 639,360), Bayern (reach 397,184), and Niedersachsen (reach 370,907). These three regions account for the largest share of the active audience.
What other brands do Fishing reel fans also like?
Beyond Fishing reel itself, the audience over-indexes on Car wash (5.73×), Family car (4.66×), Tour de France (4.9×), and Airbnb (2×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fishing reel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.