A data profile of the people who buy, follow and care about Candy in Indonesia — modelled from more than twelve digital signal sources. Candy has an estimated audience of 2,333,314 people in Indonesia.
The average Candy fan in Indonesia is 33.1 years old, more female, and lives primarily in West Java.
The audience is concentrated in West Java, East Java, Jakarta.
The key figures that characterise the Candy profile in Indonesia.
67.8% are female, 32.2% are male, average age 33.1.
| Metric | Value |
|---|---|
| Female | 67.8% |
| Male | 32.2% |
| Average age | 33.1 |
| Estimated audience size | 2,333,314 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 35% | |
| 30-39 | 20% | |
| 40-49 | 12% | |
| 50+ | 8% |
of the worldwide Candy audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 18.6% |
| Brazil | 9.3% |
| Japan | 6.8% |
Where the Candy audience in Indonesia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Sumatra | ~200K | 3.07× | |
| 02 | Bali | ~70K | 1.50× | |
| 03 | West Nusa Tenggara | ~30K | 1.16× | |
| 04 | Central Kalimantan | ~20K | 1.15× | |
| 05 | Banten | ~100K | 1.13× | |
| 06 | Riau Islands | ~30K | 1.11× | |
| 07 | South Sulawesi | ~80K | 1.10× | |
| 08 | South Kalimantan | ~30K | 1.09× | |
| 09 | Jakarta | ~200K | 1.08× | |
| 10 | East Kalimantan | ~40K | 1.07× | |
| 11 | West Kalimantan | ~40K | 1.06× | |
| 12 | Bangka-Belitung Islands | ~10K | 1.02× | |
| 13 | North Sulawesi | ~30K | 1.01× | |
| 14 | North Kalimantan | ~7K | 0.98× | |
| 15 | Gorontalo (disambiguation)(2) | ~10K | 0.96× | |
| 16 | West Papua | ~7K | 0.96× | |
| 17 | West Sulawesi | ~9K | 0.95× | |
| 18 | Lampung | ~40K | 0.94× | |
| 19 | Jambi | ~20K | 0.94× | |
| 20 | Special Region of Yogyakarta | ~40K | 0.93× | |
| 21 | East Java | ~200K | 0.92× | |
| 22 | Bengkulu | ~20K | 0.92× | |
| 23 | Southeast Sulawesi | ~20K | 0.92× | |
| 24 | Papua (province) | ~10K | 0.92× | |
| 25 | Central Sulawesi | ~20K | 0.91× | |
| 26 | Central Java | ~200K | 0.90× | |
| 27 | Riau | ~50K | 0.90× | |
| 28 | Aceh | ~30K | 0.90× | |
| 29 | Maluku | ~10K | 0.90× | |
| 30 | North Maluku | ~7K | 0.90× | |
| 31 | North Sumatra | ~100K | 0.89× | |
| 32 | West Java | ~300K | 0.85× | |
| 33 | West Sumatra | ~30K | 0.82× | |
| 34 | East Nusa Tenggara | ~20K | 0.81× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Candy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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