Candy Audience in France

Candy has an estimated audience of 5,865,914 people in France. 66.7% are female, 33.3% are male, average age 39.8. Top regions: Île-de-France, Hauts-de-France, Auvergne-Rhône-Alpes. Top brand affinities: Chocolate, IKEA, Orange, LinkedIn, SNCF.

The average Candy fan in France is 39.8 years old, more female, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Hauts-de-France, Auvergne-Rhône-Alpes. Top brand affinities include Chocolate, IKEA, Orange, with strongest over-indexing on Chocolate (2.3× the country average). Demographically, the Candy audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Mindfulness, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Candy fans

Demographic split for Candy audience in France
MetricValue
Female66.7%
Male33.3%
Average age39.8
Estimated audience size5,865,914

Audience persona

The typical Candy fan in France is more female, around 39.8 years old, with strong Mindfulness tendencies and a notable affinity for Chocolate.

Top regions in France

Top regions ranked by reach for Candy in France
RegionReachAffinity
Île-de-France1,116,8081.06×
Hauts-de-France758,3451.47×
Auvergne-Rhône-Alpes688,054
Nouvelle-Aquitaine518,451
Occitanie512,2021.01×
Grand Est481,3701.01×
Provence-Alpes-Côte d'Azur413,0890.95×
Normandy290,5741.02×
Pays de la Loire287,5140.88×
Centre-Val de Loire231,6581.05×
Brittany227,4910.79×
Bourgogne-Franche-Comté216,7920.91×
Corsica24,3120.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Candy audience
BrandAffinityCategory
Chocolate2.3×Food & Beverages
IKEA1.72×Home & Garden
Orange1.75×Technology & Electronics
LinkedIn1.83×Internet & Social Media
SNCF1.55×Cars & Mobility
Conforama1.51×Home & Garden
H&M1.61×Shopping
Crédit Mutuel1.62×Business & Career
King Jouet2.09×Shopping
Intersport1.57×Shopping
Gémo2.23×Fashion & Accessoires
Confectionery2.03×Food & Beverages
Pastry2.01×Food & Beverages
Primark1.64×Shopping
Mappy1.86×Internet & Social Media
Crédit Agricole1.5×Business & Career
EasyJet1.56×Travel & Leisure
Bakery1.9×Food & Beverages
Motherhood1.55×Kids & Family
Cake1.71×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Candy audience
TraitClusterScore
MindfulnessBALANCE1.24
Healthy LifestyleBALANCE1.1
DIY MentalityTHRILL1.1
ExtroversionTHRILL1.07
Design AffinityPREMIUM1.04
CreativityOPEN1.01

Worldwide distribution

Worldwide audience distribution share by country for Candy
CountryShare
United States18.6%
Brazil9.3%
Japan6.8%

See Candy audiences in other countries

More Food & Beverages audiences in France

Frequently asked questions

How many fans does Candy have in France?

Candy has an estimated audience of 5,865,914 people in France, concentrated in Île-de-France and Hauts-de-France.

What is the gender split and age of Candy fans?

66.7% of Candy fans are female, 33.3% are male, with an average age of 39.8 years.

Which brands do Candy fans like most?

Candy fans show strongest brand affinity for Chocolate (2.3×), IKEA (1.72×), and Orange (1.75×) over the country average.

Where do Candy fans live in France?

Candy fans in France are most concentrated in Île-de-France (reach 1,116,808), Hauts-de-France (reach 758,345), and Auvergne-Rhône-Alpes (reach 688,054). These three regions account for the largest share of the active audience.

What other brands do Candy fans also like?

Beyond Candy itself, the audience over-indexes on IKEA (1.72×), Orange (1.75×), LinkedIn (1.83×), and SNCF (1.55×) compared to the France average.

How to read this data

Audience size is the estimated number of people in France who actively search for Candy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.