Motherhood Audience in France

Motherhood has an estimated audience of 10,102,091 people in France. 69.2% are female, 30.8% are male, average age 42.3. Top brand affinities: Tinder, Permanent residency, DoTerra, Public administration, Restorative dentistry.

Top brand affinities include Tinder, Permanent residency, DoTerra, with strongest over-indexing on Tinder (29.59× the country average). Demographically, the Motherhood audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.

Category: Kids & Family · Type: Topic

Demographics of Motherhood fans

Demographic split for Motherhood audience in France
MetricValue
Female69.2%
Male30.8%
Average age42.3
Estimated audience size10,102,091

Audience persona

The typical Motherhood fan in France is more female, around 42.3 years old, with strong Patriotism tendencies and a notable affinity for Tinder.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Motherhood audience
BrandAffinityCategory
Tinder29.59×Internet & Social Media
Permanent residency21.53×Business & Career
DoTerra94.39×Beauty & Wellness
Public administration23.33×Business & Career
Restorative dentistry52.28×Health
Payot52.19×Beauty & Wellness
Eye care professional55.87×Beauty & Wellness
Cervical vertebrae57.51×Health
Soy milk61.64×Food & Beverages
Compression stockings81×Health
Lions Clubs International20.8×Business & Career
Muslim holidays22.37×Politics & Society
Consumer debt63.45×Business & Career
Kosher foods101.56×Food & Beverages
Islamic architecture22.8×Home & Garden
Inclusion (education)82.06×Kids & Family
Lumbar vertebrae58.4×Health
Rechargeable battery33.95×Home & Garden
Improvisation12.27×Music & Radio
Leather jacket38.94×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Motherhood audience
TraitClusterScore
PatriotismCONSERVATISM38.02
Urban LifestyleOPEN7.9
MindfulnessBALANCE2.03
Community OrientationOPEN1.64
Family OrientationCONSERVATISM1.63
IndulgenceJOY1.54

Worldwide distribution

Worldwide audience distribution share by country for Motherhood
CountryShare
United States20.8%
Brazil5.0%
Japan4.8%

See Motherhood audiences in other countries

More Kids & Family audiences in France

How to read this data

Audience size is the estimated number of people in France who actively search for Motherhood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.