A data profile of the people who buy, follow and care about Card games in Indonesia — modelled from more than twelve digital signal sources. Card games has an estimated audience of 5,459,544 people in Indonesia.
The average Card games fan in Indonesia is 35.5 years old, more male, and lives primarily in Jakarta.
The audience is concentrated in Jakarta, West Java, East Java.
Top brand affinities include TV Tokyo, Alexis (singer), Slot machine, with strongest over-indexing on TV Tokyo (1.53× the country average).
Demographically, the Card games audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Risk Appetite, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 34 regions tracked by Rascasse.
The typical Card games fan in Indonesia is more male, around 35.5 years old, with strong Risk Appetite tendencies and a notable affinity for TV Tokyo.
The key figures that characterise the Card games profile in Indonesia.
31.8% are female, 68.2% are male, average age 35.5.
| Metric | Value |
|---|---|
| Female | 31.8% |
| Male | 68.2% |
| Average age | 35.5 |
| Estimated audience size | 5,459,544 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 30% | |
| 30-39 | 23% | |
| 40-49 | 16% | |
| 50+ | 10% |
of the worldwide Card games audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 18.4% |
| India | 9.2% |
| Brazil | 4.3% |
Where the Card games audience in Indonesia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bali | ~200K | 2.26× | |
| 02 | Jakarta | ~900K | 1.94× | |
| 03 | Banten | ~300K | 1.51× | |
| 04 | Special Region of Yogyakarta | ~100K | 1.50× | |
| 05 | East Java | ~600K | 1.08× | |
| 06 | North Kalimantan | ~20K | 1.07× | |
| 07 | West Papua | ~20K | 1.06× | |
| 08 | Riau Islands | ~60K | 1.05× | |
| 09 | West Sulawesi | ~20K | 1.04× | |
| 10 | Central Java | ~500K | 1.02× | |
| 11 | Gorontalo (disambiguation)(2) | ~20K | 1.02× | |
| 12 | West Nusa Tenggara | ~70K | 1.01× | |
| 13 | Bangka-Belitung Islands | ~30K | 1.01× | |
| 14 | Papua (province) | ~30K | 1.00× | |
| 15 | Maluku | ~20K | 1.00× | |
| 16 | West Kalimantan | ~80K | 0.98× | |
| 17 | South Kalimantan | ~70K | 0.98× | |
| 18 | Bengkulu | ~40K | 0.98× | |
| 19 | North Maluku | ~20K | 0.98× | |
| 20 | Southeast Sulawesi | ~40K | 0.96× | |
| 21 | West Java | ~800K | 0.95× | |
| 22 | North Sulawesi | ~60K | 0.95× | |
| 23 | Central Sulawesi | ~50K | 0.95× | |
| 24 | Central Kalimantan | ~40K | 0.95× | |
| 25 | Jambi | ~60K | 0.94× | |
| 26 | East Nusa Tenggara | ~60K | 0.94× | |
| 27 | East Kalimantan | ~80K | 0.93× | |
| 28 | Aceh | ~70K | 0.92× | |
| 29 | West Sumatra | ~80K | 0.90× | |
| 30 | South Sumatra | ~100K | 0.89× | |
| 31 | Lampung | ~100K | 0.89× | |
| 32 | Riau | ~100K | 0.88× | |
| 33 | South Sulawesi | ~100K | 0.86× | |
| 34 | North Sumatra | ~200K | 0.82× |
The strongest cross-interests of the Card games audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Texas HoldEm Poker | Games | 2.69× | ||
| 02 | Slotomania - Slot Machines | Games | 2.52× | ||
| 03 | Blackjack | Games | 2.31× | ||
| 04 | Slot machine | Games | 1.89× | ||
| 05 | Creative Commons | Technology & Electronics | 1.86× | ||
| 06 | Poker | Games | 1.80× | ||
| 07 | Goyang | Travel & Leisure | 1.76× | ||
| 08 | Data compression | Technology & Electronics | 1.75× | ||
| 09 | Chuuk Lagoon | Travel & Leisure | 1.75× | ||
| 10 | Mission: Impossible | Movies & TV | 1.70× | ||
| 11 | cinema 21 | Movies & TV | 1.69× | ||
| 12 | Sia | Music & Radio | 1.68× | ||
| 13 | Texting | Technology & Electronics | 1.60× | ||
| 14 | Roulette | Games | 1.59× | ||
| 15 | BoBoiBoy | Kids & Family | 1.57× | ||
| 16 | Wild fisheries | Travel & Leisure | 1.57× | ||
| 17 | Alexis (singer) | Music & Radio | 1.56× | ||
| 18 | Display resolution | Technology & Electronics | 1.54× | ||
| 19 | TV Tokyo | Movies & TV | 1.53× | ||
| 20 | Home video | Movies & TV | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.31× | |
| Design Affinity | PREMIUM | 0.88× | |
| Social Media Usage | JOY | 0.67× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 0.33× | |
| Healthy Lifestyle | BALANCE | 0.36× | |
| Early Adopter Mentality | POWER | 0.40× |
Card games has an estimated audience of 5,459,544 people in Indonesia, concentrated in Jakarta and West Java.
31.8% of Card games fans are female, 68.2% are male, with an average age of 35.5 years.
Card games fans show strongest brand affinity for TV Tokyo (1.53×), Alexis (singer) (1.56×), and Slot machine (1.89×) over the country average.
Card games fans in Indonesia are most concentrated in Jakarta (reach ~900K), West Java (reach ~800K), and East Java (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Card games itself, the audience over-indexes on Alexis (singer) (1.56×), Slot machine (1.89×), Slotomania - Slot Machines (2.52×), and Blackjack (2.31×) compared to the Indonesia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Card games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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