A data profile of the people who buy, follow and care about Dairy farming in India — modelled from more than twelve digital signal sources. Dairy farming has an estimated audience of 3,177,984 people in India.
Dairy farming has an estimated audience of 3,177,984 people in India. 14.9% are female, 85.1% are male, average age 32.5. Top brand affinities: Fertilizer, Milk, Dairy Farmers, Pesticide, Innovation.
Top brand affinities include Fertilizer, Milk, Dairy Farmers, with strongest over-indexing on Fertilizer (6.82× the country average).
Demographically, the Dairy farming audience skews more male with an average age of 32.5, and over-indexes on personality traits such as Indulgence, Sustainability.
The typical Dairy farming fan in India is more male, around 32.5 years old, with strong Indulgence tendencies and a notable affinity for Fertilizer.
The key figures that characterise the Dairy farming profile in India.
14.9% are female, 85.1% are male, average age 32.5.
| Metric | Value |
|---|---|
| Female | 14.9% |
| Male | 85.1% |
| Average age | 32.5 |
| Estimated audience size | 3,177,984 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 27% | |
| 30-39 | 18% | |
| 40-49 | 11% | |
| 50+ | 10% |
of the worldwide Dairy farming audience comes from India.
| Country | Share |
|---|---|
| United States | 28.6% |
| Brazil | 10.2% |
| India | 8.4% |
The strongest cross-interests of the Dairy farming audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dairy Farmers | Food & Beverages | 11.70× | ||
| 02 | Sprite (soft drink) | Food & Beverages | 7.93× | ||
| 03 | Fertilizer | Home & Garden | 6.82× | ||
| 04 | John Deere | Cars & Mobility | 6.13× | ||
| 05 | Pesticide | Home & Garden | 4.84× | ||
| 06 | Plywood | Home & Garden | 4.45× | ||
| 07 | Horticulture | Home & Garden | 4.22× | ||
| 08 | Max Verstappen | Sports | 3.82× | ||
| 09 | Veterinary medicine | Business & Career | 3.61× | ||
| 10 | Sustainable energy | Home & Garden | 3.31× | ||
| 11 | Renewable energy | Business & Career | 3.24× | ||
| 12 | Logistics | Business & Career | 3.15× | ||
| 13 | Milk | Food & Beverages | 2.97× | ||
| 14 | Mission: Impossible | Movies & TV | 2.79× | ||
| 15 | Innovation | Business & Career | 2.26× | ||
| 16 | Organic farming | Food & Beverages | 2.13× | ||
| 17 | Handball | Sports | 2.03× | ||
| 18 | Hindustan | Politics & Society | 1.86× | ||
| 19 | Virtual private network | Technology & Electronics | 1.55× | ||
| 20 | Vegetable | Food & Beverages | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.94× | |
| Sustainability | BALANCE | 1.76× | |
| Convenience Orientation | PREMIUM | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.58× | |
| Design Affinity | PREMIUM | 0.84× | |
| Quality Awareness | PREMIUM | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Dairy farming. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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