A data profile of the people who buy, follow and care about Dairy farming in Brazil — modelled from more than twelve digital signal sources. Dairy farming has an estimated audience of 3,888,299 people in Brazil.
Dairy farming has an estimated audience of 3,888,299 people in Brazil. 42.6% are female, 57.4% are male, average age 40.6. Top brand affinities: Fertilizer, Urban agriculture, Biotechnology, Country music, Organic farming.
Top brand affinities include Fertilizer, Urban agriculture, Biotechnology, with strongest over-indexing on Fertilizer (7.66× the country average).
Demographically, the Dairy farming audience skews more male with an average age of 40.6, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.
The typical Dairy farming fan in Brazil is more male, around 40.6 years old, with strong Family Orientation tendencies and a notable affinity for Fertilizer.
The key figures that characterise the Dairy farming profile in Brazil.
42.6% are female, 57.4% are male, average age 40.6.
| Metric | Value |
|---|---|
| Female | 42.6% |
| Male | 57.4% |
| Average age | 40.6 |
| Estimated audience size | 3,888,299 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 21% | |
| 30-39 | 21% | |
| 40-49 | 19% | |
| 50+ | 24% |
of the worldwide Dairy farming audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 28.6% |
| Brazil | 10.2% |
| India | 8.4% |
The strongest cross-interests of the Dairy farming audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fertilizer | Home & Garden | 7.66× | ||
| 02 | Biotechnology | Business & Career | 7.08× | ||
| 03 | Urban agriculture | Business & Career | 6.50× | ||
| 04 | Family car | Cars & Mobility | 4.97× | ||
| 05 | Dodge Ram | Cars & Mobility | 4.39× | ||
| 06 | John Deere | Cars & Mobility | 4.24× | ||
| 07 | Used car | Cars & Mobility | 3.18× | ||
| 08 | Makita | Home & Garden | 2.95× | ||
| 09 | Organic farming | Food & Beverages | 2.18× | ||
| 10 | Sweepstakes | Games | 2.04× | ||
| 11 | Milk | Food & Beverages | 1.90× | ||
| 12 | Public transport | Cars & Mobility | 1.84× | ||
| 13 | Localiza | Cars & Mobility | 1.76× | ||
| 14 | Forró | Music & Radio | 1.70× | ||
| 15 | Google Maps | Internet & Social Media | 1.70× | ||
| 16 | Enel | Home & Garden | 1.62× | ||
| 17 | Country music | Music & Radio | 1.58× | ||
| 18 | Volkswagen | Cars & Mobility | 1.56× | ||
| 19 | Rock music | Music & Radio | 1.53× | ||
| 20 | WebMotors | Cars & Mobility | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.98× | |
| Convenience Orientation | PREMIUM | 1.98× | |
| Patriotism | CONSERVATISM | 1.95× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.60× | |
| Indulgence | JOY | 0.67× | |
| Urban Lifestyle | OPEN | 0.71× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Dairy farming. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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