A data profile of the people who buy, follow and care about Data analysis in India — modelled from more than twelve digital signal sources. Data analysis has an estimated audience of 3,951,534 people in India.
Data analysis has an estimated audience of 3,951,534 people in India. 30.7% are female, 69.3% are male, average age 27.8. Top brand affinities: Data science, Career development, Passive income, Big data, International education.
Top brand affinities include Data science, Career development, Passive income, with strongest over-indexing on Data science (5.64× the country average).
Demographically, the Data analysis audience skews more male with an average age of 27.8, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.
The typical Data analysis fan in India is more male, around 27.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Data science.
The key figures that characterise the Data analysis profile in India.
30.7% are female, 69.3% are male, average age 27.8.
| Metric | Value |
|---|---|
| Female | 30.7% |
| Male | 69.3% |
| Average age | 27.8 |
| Estimated audience size | 3,951,534 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 49% | |
| 20-29 | 28% | |
| 30-39 | 12% | |
| 40-49 | 7% | |
| 50+ | 4% |
of the worldwide Data analysis audience comes from India.
| Country | Share |
|---|---|
| United States | 20.7% |
| India | 10.7% |
| United Kingdom | 4.1% |
The strongest cross-interests of the Data analysis audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Deep learning | Technology & Electronics | 7.88× | ||
| 02 | Massive open online course | Business & Career | 6.81× | ||
| 03 | Data science | Business & Career | 5.64× | ||
| 04 | Futures exchange | Business & Career | 5.38× | ||
| 05 | Business analytics | Technology & Electronics | 3.92× | ||
| 06 | Big data | Business & Career | 3.66× | ||
| 07 | Robotics | Technology & Electronics | 3.28× | ||
| 08 | International education | Business & Career | 3.26× | ||
| 09 | Passive income | Business & Career | 3.03× | ||
| 10 | Machine learning | Business & Career | 2.93× | ||
| 11 | JavaScript | Technology & Electronics | 2.86× | ||
| 12 | C++ | Technology & Electronics | 2.83× | ||
| 13 | GitHub | Internet & Social Media | 2.62× | ||
| 14 | Internet & Social Media | 2.46× | |||
| 15 | Career development | Business & Career | 2.44× | ||
| 16 | Software engineering | Business & Career | 2.38× | ||
| 17 | Innovation | Business & Career | 2.14× | ||
| 18 | Linux | Technology & Electronics | 2.07× | ||
| 19 | Accounting | Business & Career | 2.03× | ||
| 20 | Stranger Things | Movies & TV | 1.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.89× | |
| Community Orientation | OPEN | 1.78× | |
| Career Orientation | POWER | 1.66× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.51× | |
| Price Sensitivity | PREMIUM | 0.58× | |
| Tradition | CONSERVATISM | 0.62× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Data analysis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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