A data profile of the people who buy, follow and care about Food science in India — modelled from more than twelve digital signal sources. Food science has an estimated audience of 4,390,637 people in India.
Food science has an estimated audience of 4,390,637 people in India. 29.9% are female, 70.1% are male, average age 33.4. Top brand affinities: Videography, Internet celebrity, Do it yourself (DIY), Real property, Local food.
Top brand affinities include Videography, Internet celebrity, Do it yourself (DIY), with strongest over-indexing on Videography (3.66× the country average).
Demographically, the Food science audience skews more male with an average age of 33.4, and over-indexes on personality traits such as Quality Awareness, Indulgence.
The typical Food science fan in India is more male, around 33.4 years old, with strong Quality Awareness tendencies and a notable affinity for Videography.
The key figures that characterise the Food science profile in India.
29.9% are female, 70.1% are male, average age 33.4.
| Metric | Value |
|---|---|
| Female | 29.9% |
| Male | 70.1% |
| Average age | 33.4 |
| Estimated audience size | 4,390,637 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 30% | |
| 30-39 | 20% | |
| 40-49 | 13% | |
| 50+ | 9% |
of the worldwide Food science audience comes from India.
| Country | Share |
|---|---|
| United States | 27.0% |
| United Kingdom | 5.2% |
| Japan | 5.2% |
The strongest cross-interests of the Food science audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Brazil national football team | Sports | 5.67× | ||
| 02 | SEMrush | Internet & Social Media | 5.67× | ||
| 03 | Úrsula Corberó | Movies & TV | 5.67× | ||
| 04 | Michael Schumacher | Sports | 5.67× | ||
| 05 | Alibaba.com | Shopping | 5.11× | ||
| 06 | Zootopia | Movies & TV | 4.64× | ||
| 07 | Videography | Internet & Social Media | 3.66× | ||
| 08 | Cupcake | Food & Beverages | 2.57× | ||
| 09 | Protein | Food & Beverages | 2.48× | ||
| 10 | Knitting | Home & Garden | 2.45× | ||
| 11 | Real property | Home & Garden | 2.38× | ||
| 12 | Local food | Food & Beverages | 2.18× | ||
| 13 | Internet celebrity | Internet & Social Media | 2.16× | ||
| 14 | Seafood | Food & Beverages | 2.15× | ||
| 15 | Al Nassr FC | Sports | 1.95× | ||
| 16 | Activism | Politics & Society | 1.79× | ||
| 17 | Do it yourself (DIY) | Home & Garden | 1.74× | ||
| 18 | Embroidery | Home & Garden | 1.65× | ||
| 19 | OnePlus | Technology & Electronics | 1.63× | ||
| 20 | Skirt | Fashion & Accessoires | 1.60× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.47× | |
| Indulgence | JOY | 1.40× | |
| Convenience Orientation | PREMIUM | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.68× | |
| Mindfulness | BALANCE | 0.75× | |
| Social Media Usage | JOY | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Food science. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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