Rascasse Audience Intelligence

Motorsport Audience in India

A data profile of the people who buy, follow and care about Motorsport in India — modelled from more than twelve digital signal sources. Motorsport has an estimated audience of 4,433,699 people in India.

The average Motorsport fan in India is 28.3 years old, more male, and lives primarily in Maharashtra.

The audience is concentrated in Maharashtra, Kerala, Karnataka.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Motorsport profile in India.

Audience size
4.4M
in India
Gender
13.2%
86.8% male
Age
28.3
average years
Country rank
#1380
Topic in India
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Motorsport fans

13.2% are female, 86.8% are male, average age 28.3.

Fig. 02

Gender split

13.2%
Female
86.8%
Male
Demographic split for Motorsport audience in India
MetricValue
Female13.2%
Male86.8%
Average age28.3
Estimated audience size4,433,699
Fig. 03

Age distribution

Ø 28.3
average years
Age distribution of the Motorsport audience in India
Age bracketShare%
16-1947%
20-2928%
30-3914%
40-497%
50+4%
Fig. 04

Worldwide distribution

3.0%

of the worldwide Motorsport audience comes from India.

Worldwide audience distribution share by country for Motorsport
CountryShare
United States18.5%
Italy5.9%
Japan4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the India average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Motorsport audience in India is strongest.

Fig. 05

Top regions by affinity

Motorsport fans by region: top regions in India
#RegionReachAffinity×
01Kerala~200K2.71×
02Karnataka~200K1.63×
03Mizoram~4K1.40×
04Maharashtra~300K1.32×
05Tamil Nadu~100K1.26×
06Assam~50K1.13×
07Goa~5K1.11×
08Sikkim~2K1.10×
09Arunachal Pradesh~3K1.02×
10Nagaland~3K1.00×
11Gujarat~100K0.99×
12Odisha~50K0.97×
13Manipur~5K0.97×
14Meghalaya~4K0.97×
15Tripura~6K0.93×
16West Bengal~100K0.92×
17Madhya Pradesh~70K0.89×
18Himachal Pradesh~20K0.88×
19Chhattisgarh~20K0.86×
20Uttarakhand~20K0.86×
21Jharkhand~30K0.84×
22Jammu and Kashmir~20K0.84×
23Telangana~50K0.81×
24Haryana~40K0.78×
25Andhra Pradesh~40K0.77×
26Punjab (region)~40K0.75×
27Rajasthan~70K0.71×
28Bihar~60K0.66×
29Uttar Pradesh~100K0.64×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in India who actively search for Motorsport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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