A data profile of the people who buy, follow and care about Television channel in India — modelled from more than twelve digital signal sources. Television channel has an estimated audience of 8,165,755 people in India.
Television channel has an estimated audience of 8,165,755 people in India. 26.1% are female, 73.9% are male, average age 31.4. Top brand affinities: Videography, Internet celebrity, Real property, OnePlus, Roman Reigns.
Top brand affinities include Videography, Internet celebrity, Real property, with strongest over-indexing on Videography (2.67× the country average).
Demographically, the Television channel audience skews more male with an average age of 31.4, and over-indexes on personality traits such as Spirituality, Indulgence.
The typical Television channel fan in India is more male, around 31.4 years old, with strong Spirituality tendencies and a notable affinity for Videography.
The key figures that characterise the Television channel profile in India.
26.1% are female, 73.9% are male, average age 31.4.
| Metric | Value |
|---|---|
| Female | 26.1% |
| Male | 73.9% |
| Average age | 31.4 |
| Estimated audience size | 8,165,755 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 30% | |
| 30-39 | 17% | |
| 40-49 | 10% | |
| 50+ | 7% |
of the worldwide Television channel audience comes from India.
| Country | Share |
|---|---|
| United States | 16.7% |
| India | 6.5% |
| France | 4.5% |
The strongest cross-interests of the Television channel audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jim Carrey | Movies & TV | 3.72× | ||
| 02 | Zootopia | Movies & TV | 3.72× | ||
| 03 | Alibaba.com | Shopping | 3.72× | ||
| 04 | Edward Norton | Movies & TV | 3.72× | ||
| 05 | Brazil national football team | Sports | 3.72× | ||
| 06 | Brock Lesnar | Sports | 3.26× | ||
| 07 | Roman Reigns | Sports | 3.08× | ||
| 08 | WrestleMania | Sports | 3.01× | ||
| 09 | Videography | Internet & Social Media | 2.67× | ||
| 10 | Real property | Home & Garden | 2.58× | ||
| 11 | Bed sheet | Home & Garden | 2.56× | ||
| 12 | FC Bayern Munich | Sports | 2.48× | ||
| 13 | OnePlus | Technology & Electronics | 2.00× | ||
| 14 | Sony | Technology & Electronics | 1.94× | ||
| 15 | Breakfast television | Movies & TV | 1.88× | ||
| 16 | Internet celebrity | Internet & Social Media | 1.85× | ||
| 17 | Al Nassr FC | Sports | 1.80× | ||
| 18 | Mattress | Home & Garden | 1.72× | ||
| 19 | Seafood | Food & Beverages | 1.62× | ||
| 20 | Handball | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.50× | |
| Indulgence | JOY | 1.30× | |
| Convenience Orientation | PREMIUM | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.76× | |
| Luxury Orientation | PREMIUM | 0.78× | |
| Design Affinity | PREMIUM | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Television channel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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