Television channel Audience in Germany

Television channel logo

Television channel has an estimated audience of 5,044,841 people in Germany. 35.4% are female, 64.6% are male, average age 38.7. Top brand affinities: Litter box, Unique Gifts, Birthday Gifts, Progressive rock, Snow White (Fables).

Top brand affinities include Litter box, Unique Gifts, Birthday Gifts, with strongest over-indexing on Litter box (1.68× the country average). Demographically, the Television channel audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Patriotism, Sports Activity.

Category: Movies & TV · Type: Topic

Demographics of Television channel fans

Demographic split for Television channel audience in Germany
MetricValue
Female35.4%
Male64.6%
Average age38.7
Estimated audience size5,044,841

Audience persona

The typical Television channel fan in Germany is more male, around 38.7 years old, with strong Patriotism tendencies and a notable affinity for Litter box.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Television channel audience
BrandAffinityCategory
Litter box1.68×Pets & Animals
Unique Gifts1.73×Shopping
Birthday Gifts1.67×Kids & Family
Progressive rock1.55×Music & Radio
Snow White (Fables)1.99×Literature
Israel1.58×Travel & Leisure
Home Delivery1.96×Food & Beverages
The Journey (1959 film)9.3×Movies & TV
Humans (TV series)3.15×Movies & TV
Keeper (password manager)2.61×Technology & Electronics
Preacher (comics)Literature
Emperor Entertainment Group2.12×Business & Career
Jeepney9.88×Cars & Mobility
Trakehner7.96×Pets & Animals
Medieval fantasy5.98×Literature
Noodle (Gorillaz)1.6×Music & Radio
Esra Erol2.8×Movies & TV
The Equalizer2.47×Movies & TV
Samanyolu Haber2.2×Movies & TV
Jesolo3.44×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Television channel audience
TraitClusterScore
PatriotismCONSERVATISM1.13
Sports ActivityPOWER1.11
Need for SecurityCONSERVATISM1.1
IndulgenceJOY1.08
DIY MentalityTHRILL1.08
Early Adopter MentalityPOWER1.07

Worldwide distribution

Worldwide audience distribution share by country for Television channel
CountryShare
United States16.7%
India6.5%
France4.5%

See Television channel audiences in other countries

More Movies & TV audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Television channel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.