A data profile of the people who buy, follow and care about Television station in India — modelled from more than twelve digital signal sources. Television station has an estimated audience of 5,262,756 people in India.
Television station has an estimated audience of 5,262,756 people in India. 21.0% are female, 79.0% are male, average age 32.4. Top brand affinities: Dead Poets Society, Shazam (service), Wikipedia, Hanoi, AT&T.
Top brand affinities include Dead Poets Society, Shazam (service), Wikipedia, with strongest over-indexing on Dead Poets Society (39.34× the country average).
Demographically, the Television station audience skews more male with an average age of 32.4, and over-indexes on personality traits such as Spirituality, Quality Awareness.
The typical Television station fan in India is more male, around 32.4 years old, with strong Spirituality tendencies and a notable affinity for Dead Poets Society.
The key figures that characterise the Television station profile in India.
21.0% are female, 79.0% are male, average age 32.4.
| Metric | Value |
|---|---|
| Female | 21.0% |
| Male | 79.0% |
| Average age | 32.4 |
| Estimated audience size | 5,262,756 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 29% | |
| 30-39 | 19% | |
| 40-49 | 12% | |
| 50+ | 8% |
of the worldwide Television station audience comes from India.
| Country | Share |
|---|---|
| United States | 39.3% |
| Italy | 3.8% |
| India | 3.6% |
The strongest cross-interests of the Television station audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dead Poets Society | Movies & TV | 39.34× | ||
| 02 | Shazam (service) | Music & Radio | 29.96× | ||
| 03 | AT&T | Technology & Electronics | 15.16× | ||
| 04 | Hanoi | Travel & Leisure | 14.64× | ||
| 05 | John Travolta | Movies & TV | 11.59× | ||
| 06 | Edward Norton | Movies & TV | 8.36× | ||
| 07 | ICloud | Technology & Electronics | 3.83× | ||
| 08 | Monarchy | Politics & Society | 3.63× | ||
| 09 | Macau | Travel & Leisure | 3.59× | ||
| 10 | Videography | Internet & Social Media | 3.55× | ||
| 11 | Wikipedia | Internet & Social Media | 3.42× | ||
| 12 | Breakfast television | Movies & TV | 3.09× | ||
| 13 | Young's | Food & Beverages | 2.90× | ||
| 14 | Real property | Home & Garden | 2.84× | ||
| 15 | Crossword | Games | 2.55× | ||
| 16 | Internet celebrity | Internet & Social Media | 2.33× | ||
| 17 | Activism | Politics & Society | 2.06× | ||
| 18 | Radio | Technology & Electronics | 1.93× | ||
| 19 | Instant messaging | Internet & Social Media | 1.91× | ||
| 20 | Religion | Business & Career | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.83× | |
| Quality Awareness | PREMIUM | 1.54× | |
| Convenience Orientation | PREMIUM | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.58× | |
| Luxury Orientation | PREMIUM | 0.67× | |
| Design Affinity | PREMIUM | 0.75× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Television station. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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