Television station Audience in Germany

Television station has an estimated audience of 1,583,385 people in Germany. 39.4% are female, 60.6% are male, average age 38.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Satire, Country rap, Beirut, Western Union, Tofaş.

The average Television station fan in Germany is 38.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Satire, Country rap, Beirut, with strongest over-indexing on Satire (7.49× the country average). Demographically, the Television station audience skews more male with an average age of 38.8, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of Television station fans

Demographic split for Television station audience in Germany
MetricValue
Female39.4%
Male60.6%
Average age38.8
Estimated audience size1,583,385

Audience persona

The typical Television station fan in Germany is more male, around 38.8 years old, with strong Patriotism tendencies and a notable affinity for Satire.

Top regions in Germany

Top regions ranked by reach for Television station in Germany
RegionReachAffinity
Nordrhein-Westfalen303,7530.88×
Bayern160,9950.63×
Baden-Württemberg137,1200.63×
Niedersachsen136,7820.89×
Sachsen115,2131.48×
Hessen86,0690.71×
Brandenburg67,1531.37×
Sachsen-Anhalt65,4471.6×
Berlin65,2870.92×
Rheinland-Pfalz57,8600.73×
Mecklenburg-Vorpommern54,8511.81×
Thüringen52,0381.29×
Schleswig-Holstein49,1480.86×
Hamburg28,3220.79×
Saarland14,6420.75×
Bremen8,6980.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Television station audience
BrandAffinityCategory
Satire7.49×Literature
Country rap8.21×Music & Radio
Beirut7.46×Travel & Leisure
Western Union4.95×Business & Career
Tofaş63.31×Cars & Mobility
DirecTV8.53×Movies & TV
Al Jazeera11.6×Movies & TV
Self care3.9×Health
German television comedy6.2×Movies & TV
Headphones5.78×Technology & Electronics
Qatar7.11×Travel & Leisure
BAUR3.98×Shopping
Vacations2.53×Travel & Leisure
Montenegro7.53×Travel & Leisure
Algeria6.93×Travel & Leisure
Family1.65×Kids & Family
Katowice20×Travel & Leisure
Bleacher Report14.64×Sports
Netto Marken-Discount1.8×Shopping
Hairstyle2.48×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Television station audience
TraitClusterScore
PatriotismCONSERVATISM1.66
SpiritualityBALANCE1.57
Convenience OrientationPREMIUM1.19
IndulgenceJOY1.15
Need for SecurityCONSERVATISM1.15
Early Adopter MentalityPOWER1.14

Worldwide distribution

Worldwide audience distribution share by country for Television station
CountryShare
United States39.3%
Italy3.8%
India3.6%

See Television station audiences in other countries

More Movies & TV audiences in Germany

Frequently asked questions

How many fans does Television station have in Germany?

Television station has an estimated audience of 1,583,385 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Television station fans?

39.4% of Television station fans are female, 60.6% are male, with an average age of 38.8 years.

Which brands do Television station fans like most?

Television station fans show strongest brand affinity for Satire (7.49×), Country rap (8.21×), and Beirut (7.46×) over the country average.

Where do Television station fans live in Germany?

Television station fans in Germany are most concentrated in Nordrhein-Westfalen (reach 303,753), Bayern (reach 160,995), and Baden-Württemberg (reach 137,120). These three regions account for the largest share of the active audience.

What other brands do Television station fans also like?

Beyond Television station itself, the audience over-indexes on Country rap (8.21×), Beirut (7.46×), Western Union (4.95×), and Tofaş (63.31×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Television station. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.