Television station Audience in United States

Television station logo

Television station has an estimated audience of 57,285,750 people in United States. 58.1% are female, 41.9% are male, average age 42.4. Top regions: Florida, California, Texas. Top brand affinities: Capital One, Google Maps, CarGurus, Indeed.com, Circle K.

The average Television station fan in United States is 42.4 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Capital One, Google Maps, CarGurus, with strongest over-indexing on Capital One (16.01× the country average). Demographically, the Television station audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Extroversion, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of Television station fans

Demographic split for Television station audience in United States
MetricValue
Female58.1%
Male41.9%
Average age42.4
Estimated audience size57,285,750

Audience persona

The typical Television station fan in United States is more female, around 42.4 years old, with strong Extroversion tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Television station in United States
RegionReachAffinity
Florida4,705,5381.21×
California3,583,9220.57×
Texas3,526,1020.72×
New York2,147,2510.67×
Illinois1,939,7091.02×
Pennsylvania1,540,4900.8×
South Carolina1,521,1551.76×
Massachusetts1,449,9701.28×
Michigan1,371,8830.92×
Indiana1,368,1001.31×
Virginia1,261,4220.9×
North Carolina1,260,9640.73×
Ohio1,200,2780.68×
Georgia1,117,9160.63×
Missouri848,4390.92×
Arizona784,2370.67×
Oklahoma765,5081.2×
Wisconsin764,8240.89×
Tennessee762,9590.66×
New Jersey744,1920.51×
Minnesota703,0030.86×
Washington679,2100.59×
Kentucky639,0250.89×
Maryland599,8200.61×
Alabama592,5040.74×
South Dakota580,7707.88×
Colorado544,6940.6×
Louisiana454,6600.62×
Vermont441,0905.91×
Kansas431,9150.96×
Oregon430,8810.66×
Arkansas412,3480.87×
Mississippi409,0860.87×
Nevada384,4940.69×
Connecticut381,9450.66×
Iowa341,6970.72×
West Virginia201,3320.75×
Nebraska193,8830.67×
Utah163,1650.32×
Rhode Island149,8520.82×
Hawaii148,9590.6×
Washington, District of Columbia126,9660.74×
Idaho119,9490.42×
New Mexico119,8930.42×
Montana112,9970.71×
Maine108,4480.53×
New Hampshire101,6750.45×
Alaska77,7730.63×
Wyoming68,2990.8×
North Dakota65,1570.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Television station audience
BrandAffinityCategory
Capital One16.01×Business & Career
Google Maps14.73×Internet & Social Media
CarGurus16.49×Cars & Mobility
Indeed.com10.95×Business & Career
Circle K16.28×Shopping
AccuWeather13.55×Home & Garden
Enterprise Rent-A-Car12.51×Cars & Mobility
Aaron Rodgers13.16×Sports
Autism Awareness19.03×Health
Bruce Willis14.16×Movies & TV
DeviantArt13.25×Internet & Social Media
Diane Keaton11.54×Movies & TV
Diabetes mellitus awareness12.48×Health
Beetlejuice8.74×Movies & TV
Google News10.06×News
Billy Bob Thornton14.85×Movies & TV
Khan Academy14.23×Business & Career
ICloud15.76×Technology & Electronics
Catherine Zeta-Jones16.96×Movies & TV
Kendra Scott15.06×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Television station audience
TraitClusterScore
ExtroversionTHRILL1.19
Community OrientationOPEN1.07
Price SensitivityPREMIUM1
Social Media UsageJOY0.99
Family OrientationCONSERVATISM0.98
IndulgenceJOY0.96

Worldwide distribution

Worldwide audience distribution share by country for Television station
CountryShare
United States39.3%
Italy3.8%
India3.6%

See Television station audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Television station have in United States?

Television station has an estimated audience of 57,285,750 people in United States, concentrated in Florida and California.

What is the gender split and age of Television station fans?

58.1% of Television station fans are female, 41.9% are male, with an average age of 42.4 years.

Which brands do Television station fans like most?

Television station fans show strongest brand affinity for Capital One (16.01×), Google Maps (14.73×), and CarGurus (16.49×) over the country average.

Where do Television station fans live in United States?

Television station fans in United States are most concentrated in Florida (reach 4,705,538), California (reach 3,583,922), and Texas (reach 3,526,102). These three regions account for the largest share of the active audience.

What other brands do Television station fans also like?

Beyond Television station itself, the audience over-indexes on Google Maps (14.73×), CarGurus (16.49×), Indeed.com (10.95×), and Circle K (16.28×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Television station. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.