Rascasse Audience Intelligence

Television station Audience in United States

A data profile of the people who buy, follow and care about Television station in United States — modelled from more than twelve digital signal sources. Television station has an estimated audience of 57,285,750 people in United States.

#241among Topic in United States#28in Movies & TV

The average Television station fan in United States is 42.4 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, Ohio, Texas.

Top brand affinities include MSN, Real property, Weather, with strongest over-indexing on MSN (1.82× the country average).

Demographically, the Television station audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Television station fan in United States is more female, around 42.4 years old, with strong Community Orientation tendencies and a notable affinity for MSN.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Television station profile in United States.

Audience size
57.3M
in United States
Gender
58.1%♀
41.9% male
Age
42.4
average years
Country rank
#327
Topic in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Television station fans

58.1% are female, 41.9% are male, average age 42.4.

Fig. 02

Gender split

58.1%
Female
41.9%
Male
Demographic split for Television station audience in United States
MetricValue
Female58.1%
Male41.9%
Average age42.4
Estimated audience size57,285,750
Fig. 03

Age distribution

Ø 42.4
average years
Age distribution of the Television station audience in United States
Age bracketShare%
16-1912%
20-2917%
30-3920%
40-4924%
50+26%
Fig. 04

Worldwide distribution

39.3%

of the worldwide Television station audience comes from United States.

Worldwide audience distribution share by country for Television station
CountryShare
United States39.3%
Italy3.8%
India3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Television station audience in United States is strongest.

Fig. 05

Top regions by affinity

Television station fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~400K12.58×
02South Dakota~600K6.88×
03Ohio~3.5M1.99×
04South Carolina~1M1.27×
05Mississippi~500K1.03×
06Indiana~1M0.99×
07Massachusetts~1M0.97×
08Florida~3.5M0.95×
09Oklahoma~600K0.95×
10Minnesota~800K0.93×
11Alaska~100K0.92×
12West Virginia~200K0.91×
13North Dakota~100K0.90×
14Rhode Island~200K0.89×
15Montana~100K0.89×
16Kansas~400K0.87×
17Arkansas~400K0.85×
18Delaware~100K0.85×
19Illinois~1.5M0.84×
20Hawaii~200K0.84×
21Washington, District of Columbia~100K0.84×
22New Hampshire~200K0.83×
23Maine~200K0.83×
24Idaho~200K0.82×
25Nebraska~200K0.82×
26Kentucky~600K0.80×
27Missouri~700K0.79×
28New Mexico~200K0.79×
29Wisconsin~700K0.78×
30Iowa~400K0.78×
31Michigan~1M0.77×
32Alabama~600K0.77×
33Virginia~1M0.74×
34Nevada~400K0.74×
35Louisiana~500K0.73×
36Connecticut~400K0.73×
37Oregon~500K0.71×
38Utah~400K0.71×
39Pennsylvania~1.5M0.70×
40Texas~3.5M0.68×
41North Carolina~1M0.68×
42Tennessee~800K0.67×
43Colorado~600K0.67×
44Arizona~800K0.66×
45New Jersey~1M0.65×
46Maryland~600K0.64×
47Georgia~1M0.61×
48Washington~700K0.61×
49New York~2M0.58×
50California~3M0.50×
Fig. 06

Affinity by region

Affinity by region — Television station, United States
0.50×1.00×12.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Television station audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Television station audience
#·InterestCategoryAffinity×
01MeteorologyHome & Garden2.24×
02Diaper bagKids & Family2.17×
03Real propertyHome & Garden2.15×
04MSNNews1.82×
05Movie theaterMovies & TV1.82×
06CBS NewsMovies & TV1.80×
07DemocracyPolitics & Society1.80×
08IPTVTechnology & Electronics1.79×
09Political scienceBusiness & Career1.79×
10WeatherHome & Garden1.78×
11Made in USABusiness & Career1.77×
12DentistryBusiness & Career1.73×
13Talk radioMusic & Radio1.66×
14GeneticsKids & Family1.65×
15Fox News ChannelMovies & TV1.60×
16CBS SportsMovies & TV1.60×
17Creative CommonsTechnology & Electronics1.55×
18HollywoodTravel & Leisure1.51×
19TicketmasterTravel & Leisure1.51×
20Planet FitnessSports1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Television station audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Television station audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.35×
PatriotismCONSERVATISM1.21×
Need for SecurityCONSERVATISM1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Television station audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.77×
Luxury OrientationPREMIUM0.79×
Design AffinityPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Television station have in United States?

Television station has an estimated audience of 57,285,750 people in United States, concentrated in Florida and Ohio.

02

What is the gender split and age of Television station fans?

58.1% of Television station fans are female, 41.9% are male, with an average age of 42.4 years.

03

Which brands do Television station fans like most?

Television station fans show strongest brand affinity for MSN (1.82×), Real property (2.15×), and Weather (1.78×) over the country average.

04

Where do Television station fans live in United States?

Television station fans in United States are most concentrated in Florida (reach ~3.5M), Ohio (reach ~3.5M), and Texas (reach ~3.5M). These three regions account for the largest share of the active audience.

05

What other brands do Television station fans also like?

Beyond Television station itself, the audience over-indexes on Real property (2.15×), Weather (1.78×), Planet Fitness (1.5×), and Meteorology (2.24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Television station audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Television station. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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