A data profile of the people who buy, follow and care about Ancient Greece in Italy — modelled from more than twelve digital signal sources. Ancient Greece has an estimated audience of 12,705,693 people in Italy.
Ancient Greece has an estimated audience of 12,705,693 people in Italy. 52.6% are female, 47.4% are male, average age 44.3. Top brand affinities: Wikipedia, WhatsApp, Satire, Volunteering, Mediaset.
Top brand affinities include Wikipedia, WhatsApp, Satire, with strongest over-indexing on Wikipedia (3.87× the country average).
Demographically, the Ancient Greece audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.
The typical Ancient Greece fan in Italy is balanced, around 44.3 years old, with strong Community Orientation tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Ancient Greece profile in Italy.
52.6% are female, 47.4% are male, average age 44.3.
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 44.3 |
| Estimated audience size | 12,705,693 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 14% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 31% |
of the worldwide Ancient Greece audience comes from Italy.
| Country | Share |
|---|---|
| United States | 21.0% |
| Italy | 7.7% |
| Brazil | 5.8% |
The strongest cross-interests of the Ancient Greece audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wikipedia | Internet & Social Media | 3.87× | ||
| 02 | New Testament | Politics & Society | 3.53× | ||
| 03 | Satire | Literature | 3.20× | ||
| 04 | Improvisation | Music & Radio | 3.08× | ||
| 05 | Mediaset | Technology & Electronics | 2.33× | ||
| 06 | General practitioner | Health | 2.33× | ||
| 07 | Rose | Home & Garden | 2.33× | ||
| 08 | Doctor of Medicine | Business & Career | 2.29× | ||
| 09 | Volunteering | Politics & Society | 1.94× | ||
| 10 | Sanremo Music Festival | Music & Radio | 1.93× | ||
| 11 | Genetics | Kids & Family | 1.86× | ||
| 12 | Dentistry | Business & Career | 1.84× | ||
| 13 | Champagne | Food & Beverages | 1.80× | ||
| 14 | Internet & Social Media | 1.65× | |||
| 15 | Singer-songwriter | Music & Radio | 1.65× | ||
| 16 | Milk | Food & Beverages | 1.65× | ||
| 17 | Political science | Business & Career | 1.65× | ||
| 18 | Musical theatre | Movies & TV | 1.63× | ||
| 19 | Adriatic Sea | Travel & Leisure | 1.55× | ||
| 20 | Travel website | Travel & Leisure | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.31× | |
| Convenience Orientation | PREMIUM | 1.26× | |
| Spirituality | BALANCE | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.80× | |
| Luxury Orientation | PREMIUM | 0.86× | |
| Healthy Lifestyle | BALANCE | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Ancient Greece. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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