A data profile of the people who buy, follow and care about Political science in Italy — modelled from more than twelve digital signal sources. Political science has an estimated audience of 5,736,913 people in Italy.
The average Political science fan in Italy is 45.2 years old, balanced, and lives primarily in Lombardy.
The audience is concentrated in Lombardy, Campania, Lazio.
Top brand affinities include Google Finance, Jannik Sinner, Foreign policy, with strongest over-indexing on Google Finance (10.5× the country average).
Demographically, the Political science audience skews balanced with an average age of 45.2, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
The typical Political science fan in Italy is balanced, around 45.2 years old, with strong Patriotism tendencies and a notable affinity for Google Finance.
The key figures that characterise the Political science profile in Italy.
49.5% are female, 50.5% are male, average age 45.2.
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 45.2 |
| Estimated audience size | 5,736,913 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 13% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 37% |
of the worldwide Political science audience comes from Italy.
| Country | Share |
|---|---|
| United States | 20.9% |
| Brazil | 6.5% |
| India | 6.0% |
Where the Political science audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Campania | ~800K | 1.19× | |
| 02 | Sicilia | ~600K | 1.16× | |
| 03 | Puglia | ~500K | 1.16× | |
| 04 | Lazio | ~800K | 1.08× | |
| 05 | Tuscany | ~400K | 1.07× | |
| 06 | Veneto | ~500K | 1.03× | |
| 07 | Friuli-Venezia Giulia | ~100K | 1.02× | |
| 08 | Umbria | ~90K | 1.01× | |
| 09 | Marche | ~100K | 1.00× | |
| 10 | Molise | ~30K | 1.00× | |
| 11 | Calabria | ~200K | 0.99× | |
| 12 | Abruzzo | ~100K | 0.99× | |
| 13 | Aosta Valley | ~10K | 0.99× | |
| 14 | Lombardy | ~1M | 0.98× | |
| 15 | Emilia-Romagna | ~500K | 0.98× | |
| 16 | Basilicata | ~50K | 0.98× | |
| 17 | Sardinia | ~200K | 0.97× | |
| 18 | Liguria | ~200K | 0.95× | |
| 19 | Trentino-Alto Adige/Südtirol | ~100K | 0.94× | |
| 20 | Piedmont | ~400K | 0.93× |
The strongest cross-interests of the Political science audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Foreign policy | Politics & Society | 18.26× | ||
| 02 | Petition | Politics & Society | 16.54× | ||
| 03 | Public policy | Politics & Society | 11.25× | ||
| 04 | The Godfather (novel) | Literature | 10.55× | ||
| 05 | Google Finance | Business & Career | 10.50× | ||
| 06 | Nobel Peace Prize | Politics & Society | 8.83× | ||
| 07 | International relations | Business & Career | 7.72× | ||
| 08 | Voting | Politics & Society | 5.56× | ||
| 09 | Election | Politics & Society | 4.97× | ||
| 10 | Benjamin Netanyahu | Politics & Society | 4.80× | ||
| 11 | Libero (newspaper) | News | 3.89× | ||
| 12 | Individual | Politics & Society | 3.75× | ||
| 13 | Wikipedia | Internet & Social Media | 2.91× | ||
| 14 | Volunteering | Politics & Society | 2.63× | ||
| 15 | Politics | Politics & Society | 2.31× | ||
| 16 | Arts and music | Arts & Culture | 1.78× | ||
| 17 | Jannik Sinner | Sports | 1.68× | ||
| 18 | Food | Food & Beverages | 1.55× | ||
| 19 | Italy | Travel & Leisure | 1.54× | ||
| 20 | Consumer electronics | Technology & Electronics | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.64× | |
| Community Orientation | OPEN | 2.52× | |
| Career Orientation | POWER | 2.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 1.04× | |
| DIY Mentality | THRILL | 1.07× | |
| Quality Awareness | PREMIUM | 1.10× |
Political science has an estimated audience of 5,736,913 people in Italy, concentrated in Lombardy and Campania.
49.5% of Political science fans are female, 50.5% are male, with an average age of 45.2 years.
Political science fans show strongest brand affinity for Google Finance (10.5×), Jannik Sinner (1.68×), and Foreign policy (18.26×) over the country average.
Political science fans in Italy are most concentrated in Lombardy (reach ~1M), Campania (reach ~800K), and Lazio (reach ~800K). These three regions account for the largest share of the active audience.
Beyond Political science itself, the audience over-indexes on Jannik Sinner (1.68×), Foreign policy (18.26×), Libero (newspaper) (3.89×), and Petition (16.54×) compared to the Italy average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Political science. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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