A data profile of the people who buy, follow and care about Physics in Italy — modelled from more than twelve digital signal sources. Physics has an estimated audience of 15,165,183 people in Italy.
Physics has an estimated audience of 15,165,183 people in Italy. 54.7% are female, 45.3% are male, average age 44.3. Top brand affinities: Volunteering, Wikipedia, Singer-songwriter, General practitioner, Genetics.
Top brand affinities include Volunteering, Wikipedia, Singer-songwriter, with strongest over-indexing on Volunteering (1.96× the country average).
Demographically, the Physics audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Community Orientation, Tradition.
The typical Physics fan in Italy is balanced, around 44.3 years old, with strong Community Orientation tendencies and a notable affinity for Volunteering.
The key figures that characterise the Physics profile in Italy.
54.7% are female, 45.3% are male, average age 44.3.
| Metric | Value |
|---|---|
| Female | 54.7% |
| Male | 45.3% |
| Average age | 44.3 |
| Estimated audience size | 15,165,183 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 13% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 32% |
of the worldwide Physics audience comes from Italy.
| Country | Share |
|---|---|
| United States | 21.3% |
| Brazil | 6.2% |
| Italy | 5.9% |
The strongest cross-interests of the Physics audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | New Testament | Politics & Society | 3.56× | ||
| 02 | Improvisation | Music & Radio | 3.22× | ||
| 03 | Old Testament | Politics & Society | 3.00× | ||
| 04 | General practitioner | Health | 2.53× | ||
| 05 | Rose | Home & Garden | 2.52× | ||
| 06 | Dentistry | Business & Career | 2.35× | ||
| 07 | Doctor of Medicine | Business & Career | 2.33× | ||
| 08 | Wikipedia | Internet & Social Media | 2.06× | ||
| 09 | Volunteering | Politics & Society | 1.96× | ||
| 10 | Biochemistry | Business & Career | 1.95× | ||
| 11 | Genetics | Kids & Family | 1.85× | ||
| 12 | Satire | Literature | 1.73× | ||
| 13 | Preventive healthcare | Health | 1.72× | ||
| 14 | Singer-songwriter | Music & Radio | 1.59× | ||
| 15 | Adriatic Sea | Travel & Leisure | 1.56× | ||
| 16 | Sanremo Music Festival | Music & Radio | 1.55× | ||
| 17 | Coop | Food & Beverages | 1.52× | ||
| 18 | Adoption | Kids & Family | 1.52× | ||
| 19 | Financial services | Business & Career | 1.51× | ||
| 20 | Travel website | Travel & Leisure | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.30× | |
| Tradition | CONSERVATISM | 1.24× | |
| Convenience Orientation | PREMIUM | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.78× | |
| Price Sensitivity | PREMIUM | 0.79× | |
| Luxury Orientation | PREMIUM | 0.84× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Physics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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