Physics Audience in United Kingdom

Physics has an estimated audience of 10,815,617 people in United Kingdom. 57.3% are female, 42.7% are male, average age 44.8. Top regions: England, South East, East of England. Top brand affinities: Hobby, William Hill (bookmaker), Betfair, Weddings, WhatsApp.
The average Physics fan in United Kingdom is 44.8 years old, more female, and lives primarily in England. The audience is concentrated in England, South East, East of England. Top brand affinities include Hobby, William Hill (bookmaker), Betfair, with strongest over-indexing on Hobby (1.93× the country average). Demographically, the Physics audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Convenience Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Physics fans
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 44.8 |
| Estimated audience size | 10,815,617 |
Audience persona
The typical Physics fan in United Kingdom is more female, around 44.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Hobby.
Top regions in United Kingdom
| Region | Reach | Affinity |
|---|---|---|
| England | 8,111,713 | 2.74× |
| South East | 1,679,761 | 1.16× |
| East of England | 1,129,885 | 1.14× |
| Yorkshire and the Humber | 1,062,387 | 1.22× |
| South West | 727,032 | 0.82× |
| West Midlands | 699,437 | 1.51× |
| East Midlands | 599,198 | 0.79× |
| North West | 474,984 | 0.41× |
| Scotland | 415,502 | 0.43× |
| North East | 401,037 | 0.95× |
| Wales | 239,462 | 0.39× |
| Northern Ireland | 146,728 | 0.44× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hobby | 1.93× | Home & Garden |
| William Hill (bookmaker) | 1.97× | Games |
| Betfair | 2.44× | Games |
| Weddings | 1.67× | Kids & Family |
| 1.74× | Internet & Social Media | |
| TUI | 1.72× | Travel & Leisure |
| Esso | 2.24× | Cars & Mobility |
| Distilled beverage | 1.6× | Food & Beverages |
| Refrigerator | 2.01× | Home & Garden |
| Luxury yacht | 2.63× | Travel & Leisure |
| DeviantArt | 3.12× | Internet & Social Media |
| Wikipedia | 1.81× | Internet & Social Media |
| TripAdvisor | 1.67× | Travel & Leisure |
| Vegetable | 1.58× | Food & Beverages |
| Satire | 2.08× | Literature |
| Volunteering | 1.62× | Politics & Society |
| Mobile home | 2.02× | Cars & Mobility |
| Purchase discount | 2.88× | Shopping |
| Home business | 3.05× | Business & Career |
| Mango | 2.97× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.23 |
| Early Adopter Mentality | POWER | 1.13 |
| Price Sensitivity | PREMIUM | 1.13 |
| Luxury Orientation | PREMIUM | 1.12 |
| Sustainability | BALANCE | 1.11 |
| Mindfulness | BALANCE | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.3% |
| Brazil | 6.2% |
| Italy | 5.9% |
See Physics audiences in other countries
More Field of study audiences in United Kingdom
- Music (37,354,190)
- Politics and social issues (31,314,765)
- Education (21,421,708)
- Architecture (19,259,500)
- Entrepreneurship (19,071,073)
Frequently asked questions
How many fans does Physics have in United Kingdom?
Physics has an estimated audience of 10,815,617 people in United Kingdom, concentrated in England and South East.
What is the gender split and age of Physics fans?
57.3% of Physics fans are female, 42.7% are male, with an average age of 44.8 years.
Which brands do Physics fans like most?
Physics fans show strongest brand affinity for Hobby (1.93×), William Hill (bookmaker) (1.97×), and Betfair (2.44×) over the country average.
Where do Physics fans live in United Kingdom?
Physics fans in United Kingdom are most concentrated in England (reach 8,111,713), South East (reach 1,679,761), and East of England (reach 1,129,885). These three regions account for the largest share of the active audience.
What other brands do Physics fans also like?
Beyond Physics itself, the audience over-indexes on William Hill (bookmaker) (1.97×), Betfair (2.44×), Weddings (1.67×), and WhatsApp (1.74×) compared to the United Kingdom average.
How to read this data
Audience size is the estimated number of people in United Kingdom who actively search for Physics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.