A data profile of the people who buy, follow and care about Physics in Spain — modelled from more than twelve digital signal sources. Physics has an estimated audience of 7,359,670 people in Spain.
Physics has an estimated audience of 7,359,670 people in Spain. 57.2% are female, 42.8% are male, average age 44.9. Top brand affinities: Iberia (airline), WhatsApp, Satire, Volunteering, Refrigerator.
Top brand affinities include Iberia (airline), WhatsApp, Satire, with strongest over-indexing on Iberia (airline) (2.67× the country average).
Demographically, the Physics audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Community Orientation, Individualism.
The typical Physics fan in Spain is more female, around 44.9 years old, with strong Community Orientation tendencies and a notable affinity for Iberia (airline).
The key figures that characterise the Physics profile in Spain.
57.2% are female, 42.8% are male, average age 44.9.
| Metric | Value |
|---|---|
| Female | 57.2% |
| Male | 42.8% |
| Average age | 44.9 |
| Estimated audience size | 7,359,670 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 14% | |
| 30-39 | 20% | |
| 40-49 | 27% | |
| 50+ | 31% |
of the worldwide Physics audience comes from Spain.
| Country | Share |
|---|---|
| United States | 21.3% |
| Brazil | 6.2% |
| Italy | 5.9% |
The strongest cross-interests of the Physics audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Satire | Literature | 5.41× | ||
| 02 | Rayo Vallecano | Travel & Leisure | 4.00× | ||
| 03 | Volunteering | Politics & Society | 3.51× | ||
| 04 | Refrigerator | Home & Garden | 3.24× | ||
| 05 | Betfair | Games | 3.14× | ||
| 06 | Iberia (airline) | Travel & Leisure | 2.67× | ||
| 07 | Internet & Social Media | 2.60× | |||
| 08 | Dentistry | Business & Career | 2.36× | ||
| 09 | Badoo | Internet & Social Media | 2.32× | ||
| 10 | Distilled beverage | Food & Beverages | 2.26× | ||
| 11 | Mango | Shopping | 2.02× | ||
| 12 | Aldi | Shopping | 1.86× | ||
| 13 | TripAdvisor | Travel & Leisure | 1.84× | ||
| 14 | Travel website | Travel & Leisure | 1.82× | ||
| 15 | Innovation | Business & Career | 1.81× | ||
| 16 | Wikipedia | Internet & Social Media | 1.81× | ||
| 17 | CAC 40 | Business & Career | 1.61× | ||
| 18 | IBEX 35 | Business & Career | 1.58× | ||
| 19 | Energy | Home & Garden | 1.53× | ||
| 20 | Science | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.49× | |
| Individualism | JOY | 1.45× | |
| Spirituality | BALANCE | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.84× | |
| Price Sensitivity | PREMIUM | 0.88× | |
| Luxury Orientation | PREMIUM | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Physics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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