Rascasse Audience Intelligence

Milwaukee Brewers Audience in Mexico

A data profile of the people who buy, follow and care about Milwaukee Brewers in Mexico — modelled from more than twelve digital signal sources. Milwaukee Brewers has an estimated audience of 459,284 people in Mexico.

#19among Baseball in Mexico#128among Team in Mexico#436in Sports

Milwaukee Brewers has an estimated audience of 459,284 people in Mexico. 56.7% are female, 43.3% are male, average age 33.1. Top brand affinities: Texas Rangers (baseball), Seattle Mariners, Detroit Tigers, FIFA Club World Cup, Farmacias Similares.

Top brand affinities include Texas Rangers (baseball), Seattle Mariners, Detroit Tigers, with strongest over-indexing on Texas Rangers (baseball) (8.35× the country average).

Demographically, the Milwaukee Brewers audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Tradition, Creativity.

The typical Milwaukee Brewers fan in Mexico is more female, around 33.1 years old, with strong Tradition tendencies and a notable affinity for Texas Rangers (baseball).

Category: Sports · Type: Team · Subtype: Baseball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Milwaukee Brewers profile in Mexico.

Audience size
459K
in Mexico
Gender
56.7%♀
43.3% male
Age
33.1
average years
Country rank
#6244
Team in Mexico
Fig. 01

Search interest · 12-month trend

+7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Milwaukee Brewers fans

56.7% are female, 43.3% are male, average age 33.1.

Fig. 02

Gender split

56.7%
Female
43.3%
Male
Demographic split for Milwaukee Brewers audience in Mexico
MetricValue
Female56.7%
Male43.3%
Average age33.1
Estimated audience size459,284
Fig. 03

Age distribution

Ø 33.1
average years
Age distribution of the Milwaukee Brewers audience in Mexico
Age bracketShare%
16-1937%
20-2921%
30-3916%
40-4916%
50+10%
Fig. 04

Worldwide distribution

2.5%

of the worldwide Milwaukee Brewers audience comes from Mexico.

Worldwide audience distribution share by country for Milwaukee Brewers
CountryShare
United States89.6%
Mexico2.5%
Canada1.6%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Milwaukee Brewers audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Milwaukee Brewers audience
#·InterestCategoryAffinity×
01Texas Rangers (baseball)Sports8.35×
02Pittsburgh PiratesSports7.33×
03Seattle MarinersSports7.02×
04Detroit TigersSports6.75×
05Erlang (programming language)Technology & Electronics2.96×
06FIFA Club World CupSports2.44×
07Stitch!Movies & TV2.34×
08Latin American musicMusic & Radio2.29×
09Farmacias SimilaresShopping2.10×
10Ancient historyPolitics & Society1.97×
11Angelique BoyerMovies & TV1.90×
12Dish (food)Food & Beverages1.88×
13KeratinBeauty & Wellness1.83×
14SnoopyMovies & TV1.79×
15ChoirHome & Garden1.67×
16Attachment theoryKids & Family1.66×
17Culinary artArts & Culture1.63×
18GeneticsKids & Family1.61×
19TraditionPolitics & Society1.59×
20Price ShoesShopping1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Milwaukee Brewers audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Milwaukee Brewers audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.42×
CreativityOPEN1.36×
ExtroversionTHRILL1.11×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Milwaukee Brewers audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.51×
Design AffinityPREMIUM0.56×
Luxury OrientationPREMIUM0.59×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Mexico who actively search for Milwaukee Brewers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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