A data profile of the people who buy, follow and care about Pet store in Norway — modelled from more than twelve digital signal sources. Pet store has an estimated audience of 545,132 people in Norway.
Pet store has an estimated audience of 545,132 people in Norway. 69.7% are female, 30.3% are male, average age 44.0. Top brand affinities: Dog harness, Dog walking, Animal welfare, Dog food, Dog lovers.
Top brand affinities include Dog harness, Dog walking, Animal welfare, with strongest over-indexing on Dog harness (6.09× the country average).
Demographically, the Pet store audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Travelling, Patriotism.
The typical Pet store fan in Norway is more female, around 44.0 years old, with strong Travelling tendencies and a notable affinity for Dog harness.
The key figures that characterise the Pet store profile in Norway.
69.7% are female, 30.3% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 69.7% |
| Male | 30.3% |
| Average age | 44.0 |
| Estimated audience size | 545,132 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 17% | |
| 30-39 | 15% | |
| 40-49 | 23% | |
| 50+ | 34% |
of the worldwide Pet store audience comes from Norway.
| Country | Share |
|---|---|
| United States | 20.0% |
| Japan | 10.6% |
| China | 5.7% |
The strongest cross-interests of the Pet store audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dog harness | Pets & Animals | 6.09× | ||
| 02 | Dog breeding | Pets & Animals | 5.37× | ||
| 03 | Siamese cat | Pets & Animals | 5.37× | ||
| 04 | British Shorthair | Pets & Animals | 5.36× | ||
| 05 | Pomeranian (dog) | Pets & Animals | 5.22× | ||
| 06 | Poodle | Pets & Animals | 5.08× | ||
| 07 | Dog health | Pets & Animals | 4.87× | ||
| 08 | Dog lovers | Pets & Animals | 4.67× | ||
| 09 | Border Collie | Pets & Animals | 4.66× | ||
| 10 | Dog food | Pets & Animals | 4.63× | ||
| 11 | Shih Tzu | Pets & Animals | 4.63× | ||
| 12 | Dog walking | Pets & Animals | 4.62× | ||
| 13 | Cat food | Pets & Animals | 4.46× | ||
| 14 | Pug | Pets & Animals | 4.46× | ||
| 15 | Kitten | Pets & Animals | 4.38× | ||
| 16 | Animal welfare | Politics & Society | 4.37× | ||
| 17 | Dog collar | Pets & Animals | 4.06× | ||
| 18 | Labrador Retriever | Pets & Animals | 3.97× | ||
| 19 | Pet food | Pets & Animals | 3.77× | ||
| 20 | Dog breed | Pets & Animals | 3.72× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.00× | |
| Patriotism | CONSERVATISM | 0.92× | |
| Social Media Usage | JOY | 0.71× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.71× | |
| Patriotism | CONSERVATISM | 0.92× | |
| Travelling | THRILL | 1.00× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Pet store. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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