A data profile of the people who buy, follow and care about Lip in Poland — modelled from more than twelve digital signal sources. Lip has an estimated audience of 1,659,442 people in Poland.
Lip has an estimated audience of 1,659,442 people in Poland. 81.4% are female, 18.6% are male, average age 34.2. Top brand affinities: Eyelash extensions, Love & Sex, Concealer, PUDELEK, BB cream.
Top brand affinities include Eyelash extensions, Love & Sex, Concealer, with strongest over-indexing on Eyelash extensions (6.0× the country average).
Demographically, the Lip audience skews more female with an average age of 34.2, and over-indexes on personality traits such as Sustainability, Individualism.
The typical Lip fan in Poland is more female, around 34.2 years old, with strong Sustainability tendencies and a notable affinity for Eyelash extensions.
The key figures that characterise the Lip profile in Poland.
81.4% are female, 18.6% are male, average age 34.2.
| Metric | Value |
|---|---|
| Female | 81.4% |
| Male | 18.6% |
| Average age | 34.2 |
| Estimated audience size | 1,659,442 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 28% | |
| 30-39 | 21% | |
| 40-49 | 15% | |
| 50+ | 9% |
of the worldwide Lip audience comes from Poland.
| Country | Share |
|---|---|
| United States | 14.7% |
| Japan | 12.0% |
| China | 6.4% |
The strongest cross-interests of the Lip audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Lip liner | Beauty & Wellness | 10.66× | ||
| 02 | Valentine's Day | Kids & Family | 8.82× | ||
| 03 | BB cream | Beauty & Wellness | 7.99× | ||
| 04 | Concealer | Beauty & Wellness | 7.11× | ||
| 05 | Exfoliation (cosmetology) | Beauty & Wellness | 6.72× | ||
| 06 | Love & Sex | Kids & Family | 6.44× | ||
| 07 | Eyelash extensions | Beauty & Wellness | 6.00× | ||
| 08 | Face powder | Beauty & Wellness | 4.81× | ||
| 09 | Lip gloss | Beauty & Wellness | 4.55× | ||
| 10 | Waxing | Beauty & Wellness | 4.14× | ||
| 11 | Bedroom furniture | Home & Garden | 3.72× | ||
| 12 | Breaking news | Movies & TV | 3.46× | ||
| 13 | PUDELEK | News | 3.38× | ||
| 14 | Artificial nails | Beauty & Wellness | 3.33× | ||
| 15 | Nail salon | Beauty & Wellness | 3.30× | ||
| 16 | Bikini | Fashion & Accessoires | 3.29× | ||
| 17 | Deichmann | Shopping | 3.22× | ||
| 18 | Anti-aging cream | Beauty & Wellness | 3.04× | ||
| 19 | Rossmann | Shopping | 2.47× | ||
| 20 | Pepco | Fashion & Accessoires | 1.90× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.96× | |
| Individualism | JOY | 1.96× | |
| Indulgence | JOY | 1.70× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.68× | |
| Tradition | CONSERVATISM | 0.78× | |
| Community Orientation | OPEN | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Lip. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.