A data profile of the people who buy, follow and care about Breaking news in Poland — modelled from more than twelve digital signal sources. Breaking news has an estimated audience of 2,162,030 people in Poland.
Breaking news has an estimated audience of 2,162,030 people in Poland. 52.4% are female, 47.6% are male, average age 44.4. Top brand affinities: News broadcasting, Travel website, Business, Payment, Oil painting.
Top brand affinities include News broadcasting, Travel website, Business, with strongest over-indexing on News broadcasting (5.62× the country average).
Demographically, the Breaking news audience skews balanced with an average age of 44.4, and over-indexes on personality traits such as Healthy Lifestyle, Travelling.
The typical Breaking news fan in Poland is balanced, around 44.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for News broadcasting.
The key figures that characterise the Breaking news profile in Poland.
52.4% are female, 47.6% are male, average age 44.4.
| Metric | Value |
|---|---|
| Female | 52.4% |
| Male | 47.6% |
| Average age | 44.4 |
| Estimated audience size | 2,162,030 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 16% | |
| 30-39 | 21% | |
| 40-49 | 22% | |
| 50+ | 33% |
of the worldwide Breaking news audience comes from Poland.
| Country | Share |
|---|---|
| United States | 29.5% |
| India | 7.6% |
| United Kingdom | 5.8% |
The strongest cross-interests of the Breaking news audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Art school | Arts & Culture | 10.49× | ||
| 02 | Vintage | Fashion & Accessoires | 7.29× | ||
| 03 | Action figure | Kids & Family | 6.25× | ||
| 04 | Payment | Business & Career | 6.24× | ||
| 05 | Job interview | Business & Career | 5.78× | ||
| 06 | News broadcasting | Business & Career | 5.62× | ||
| 07 | Home business | Business & Career | 5.49× | ||
| 08 | Oil painting | Arts & Culture | 5.30× | ||
| 09 | Discounting | Shopping | 4.97× | ||
| 10 | Travel website | Travel & Leisure | 4.94× | ||
| 11 | Costume | Fashion & Accessoires | 4.72× | ||
| 12 | Dog harness | Pets & Animals | 4.43× | ||
| 13 | Dog health | Pets & Animals | 4.27× | ||
| 14 | Business | Business & Career | 2.01× | ||
| 15 | Education | Business & Career | 1.97× | ||
| 16 | Reading | Literature | 1.70× | ||
| 17 | Pets | Pets & Animals | 1.65× | ||
| 18 | Photography | Arts & Culture | 1.64× | ||
| 19 | Design | Home & Garden | 1.62× | ||
| 20 | Fitness and wellness | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 1.81× | |
| Travelling | THRILL | 1.69× | |
| Early Adopter Mentality | POWER | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.73× | |
| Need for Security | CONSERVATISM | 0.83× | |
| Price Sensitivity | PREMIUM | 1.01× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Breaking news. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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