Rascasse Audience Intelligence

Televisions Audience in Poland

A data profile of the people who buy, follow and care about Televisions in Poland — modelled from more than twelve digital signal sources. Televisions has an estimated audience of 6,905,565 people in Poland.

#46among Lifestyle cluster in Poland
#70among Topic in Poland
#6in Technology & Electronics

Televisions has an estimated audience of 6,905,565 people in Poland. 52.0% are female, 48.0% are male, average age 38.8. Top brand affinities: Grain whisky, The Crown, Child protection, UniCredit, Boardwalk Empire.

Top brand affinities include Grain whisky, The Crown, Child protection, with strongest over-indexing on Grain whisky (1.85× the country average).

Demographically, the Televisions audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Individualism, Need for Security.

The typical Televisions fan in Poland is balanced, around 38.8 years old, with strong Individualism tendencies and a notable affinity for Grain whisky.

Category: Technology & Electronics · Type: Topic · Subtype: Lifestyle cluster

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Televisions profile in Poland.

Audience size
6.9M
in Poland
Gender
52.0%
48.0% male
Age
38.8
average years
Country rank
#104
Topic in Poland
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Televisions fans

52.0% are female, 48.0% are male, average age 38.8.

Fig. 02

Gender split

52.0%
Female
48.0%
Male
Demographic split for Televisions audience in Poland
MetricValue
Female52.0%
Male48.0%
Average age38.8
Estimated audience size6,905,565
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Televisions audience in Poland
Age bracketShare%
16-1920%
20-2920%
30-3922%
40-4919%
50+20%
Fig. 04

Worldwide distribution

1.2%

of the worldwide Televisions audience comes from Poland.

Worldwide audience distribution share by country for Televisions
CountryShare
United States19.8%
India5.0%
Italy4.4%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Televisions audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Televisions audience
#·InterestCategoryAffinity×
01DivertissementPolitics & Society2.35×
02Korean moviesMovies & TV2.08×
03Child protectionKids & Family2.03×
04Veronica MarsMovies & TV2.03×
05Bee MovieMovies & TV2.03×
06Six Feet Under (TV series)Movies & TV1.96×
07Sony SmartWatchTechnology & Electronics1.91×
08Grain whiskyFood & Beverages1.85×
09Boardwalk EmpireMovies & TV1.85×
10UniCreditBusiness & Career1.80×
11Candice SwanepoelFashion & Accessoires1.76×
12Law & Order: Special Victims UnitMovies & TV1.76×
13TV Nova (Czech Republic)Movies & TV1.73×
14LiveLeakMovies & TV1.70×
15Curb Your EnthusiasmMovies & TV1.70×
16The CrownMovies & TV1.68×
17GPS watchTechnology & Electronics1.66×
18CharizardGames1.65×
19American Crime StoryMovies & TV1.65×
20BroadchurchMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Televisions audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Televisions audience · What stands out
TraitClusterDeviationScore
IndividualismJOY0.91×
Need for SecurityCONSERVATISM0.83×
Urban LifestyleOPEN0.79×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Televisions audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.65×
TravellingTHRILL0.65×
Healthy LifestyleBALANCE0.66×
1.00× baseline
Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Poland who actively search for Televisions. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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