Rascasse Audience Intelligence

Festival Audience in Portugal

A data profile of the people who buy, follow and care about Festival in Portugal — modelled from more than twelve digital signal sources. Festival has an estimated audience of 2,048,231 people in Portugal.

#13among Touchpoint in Portugal#19in Music & Radio

The average Festival fan in Portugal is 42.2 years old, balanced, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Setúbal District.

Category: Music & Radio · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Festival profile in Portugal.

Audience size
2M
in Portugal
Gender
53.4%♀
46.6% male
Age
42.2
average years
Country rank
#398
Touchpoint in Portugal
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Festival fans

53.4% are female, 46.6% are male, average age 42.2.

Fig. 02

Gender split

53.4%
Female
46.6%
Male
Demographic split for Festival audience in Portugal
MetricValue
Female53.4%
Male46.6%
Average age42.2
Estimated audience size2,048,231
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Festival audience in Portugal
Age bracketShare%
16-1913%
20-2918%
30-3918%
40-4924%
50+27%
Fig. 04

Worldwide distribution

0.9%

of the worldwide Festival audience comes from Portugal.

Worldwide audience distribution share by country for Festival
CountryShare
United States22.1%
United Kingdom6.5%
Japan5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Festival audience in Portugal is strongest.

Fig. 05

Top regions by affinity

Festival fans by region: top regions in Portugal
#RegionReachAffinity×
01Porto District~800K1.71×
02Santarém District~200K1.71×
03Lisbon District~1M1.53×
04Faro District~200K1.40×
05Setúbal District~300K1.30×
06Aveiro District~200K1.26×
07Leiria District~100K1.08×
08Braga District~200K1.04×
09Viana do Castelo District~50K1.04×
10Castelo Branco District~40K0.97×
11Coimbra District~100K0.96×
12Viseu District~70K0.96×
13Portalegre District~20K0.95×
14Beja District~30K0.92×
15Guarda District~20K0.92×
16Évora District~30K0.91×
17Bragança District~20K0.91×
18Vila Real District~30K0.89×
19Madeira~50K0.87×
20Azores~50K0.86×
Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in Portugal who actively search for Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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