A data profile of the people who buy, follow and care about Festival in Spain — modelled from more than twelve digital signal sources. Festival has an estimated audience of 5,980,601 people in Spain.
The average Festival fan in Spain is 41.2 years old, balanced, and lives primarily in Community of Madrid.
The audience is concentrated in Community of Madrid, Andalusia, Catalonia.
Top brand affinities include Manchester City F.C., Disc jockey, Serie A, with strongest over-indexing on Manchester City F.C. (1.57× the country average).
Demographically, the Festival audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as Pet Ownership, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Festival fan in Spain is balanced, around 41.2 years old, with strong Pet Ownership tendencies and a notable affinity for Manchester City F.C..
The key figures that characterise the Festival profile in Spain.
52.3% are female, 47.7% are male, average age 41.2.
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 41.2 |
| Estimated audience size | 5,980,601 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 23% |
of the worldwide Festival audience comes from Spain.
| Country | Share |
|---|---|
| United States | 22.1% |
| United Kingdom | 6.5% |
| Japan | 5.8% |
Where the Festival audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Galicia | ~500K | 1.72× | |
| 02 | Balearic Islands | ~300K | 1.72× | |
| 03 | Community of Madrid | ~1.5M | 1.26× | |
| 04 | Castile and León | ~300K | 1.05× | |
| 05 | Basque Autonomous Country | ~200K | 1.04× | |
| 06 | Andalusia | ~1M | 1.02× | |
| 07 | Comunidad Valenciana | ~700K | 1.01× | |
| 08 | Catalonia | ~1M | 0.97× | |
| 09 | Canary Islands | ~300K | 0.97× | |
| 10 | Castilla-La Mancha | ~200K | 0.95× | |
| 11 | La Rioja | ~30K | 0.88× | |
| 12 | Navarre | ~60K | 0.84× | |
| 13 | Aragon | ~100K | 0.83× | |
| 14 | Principality of Asturias | ~100K | 0.83× | |
| 15 | Extremadura | ~100K | 0.81× | |
| 16 | Region of Murcia | ~200K | 0.80× | |
| 17 | Cantabria | ~60K | 0.78× |
The strongest cross-interests of the Festival audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | NBA Finals | Sports | 1.91× | ||
| 02 | Deep house | Music & Radio | 1.86× | ||
| 03 | Inter Milan | Sports | 1.79× | ||
| 04 | Ligue 1 | Sports | 1.77× | ||
| 05 | Disc jockey | Music & Radio | 1.73× | ||
| 06 | Freestyle Motocross | Sports | 1.69× | ||
| 07 | League of Legends | Games | 1.65× | ||
| 08 | Pokémon (video game series) | Games | 1.65× | ||
| 09 | A.C. Milan | Sports | 1.64× | ||
| 10 | Manchester City F.C. | Sports | 1.57× | ||
| 11 | PC game | Games | 1.57× | ||
| 12 | Anime convention | Literature | 1.56× | ||
| 13 | Juventus F.C. | Sports | 1.55× | ||
| 14 | Anime and manga fandom | Literature | 1.55× | ||
| 15 | Fortnite | Games | 1.54× | ||
| 16 | Serie A | Sports | 1.53× | ||
| 17 | Bad Bunny | Music & Radio | 1.53× | ||
| 18 | Chelsea F.C. | Sports | 1.53× | ||
| 19 | Bundesliga | Sports | 1.53× | ||
| 20 | JD Sports | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.00× | |
| Early Adopter Mentality | POWER | 0.97× | |
| Patriotism | CONSERVATISM | 0.94× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.73× | |
| Creativity | OPEN | 0.75× | |
| DIY Mentality | THRILL | 0.77× |
Festival has an estimated audience of 5,980,601 people in Spain, concentrated in Community of Madrid and Andalusia.
52.3% of Festival fans are female, 47.7% are male, with an average age of 41.2 years.
Festival fans show strongest brand affinity for Manchester City F.C. (1.57×), Disc jockey (1.73×), and Serie A (1.53×) over the country average.
Festival fans in Spain are most concentrated in Community of Madrid (reach ~1.5M), Andalusia (reach ~1M), and Catalonia (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Festival itself, the audience over-indexes on Disc jockey (1.73×), Serie A (1.53×), Juventus F.C. (1.55×), and Bad Bunny (1.53×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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