Air show Audience in United States

Air show logo

Air show has an estimated audience of 1,431,070 people in United States. 30.1% are female, 69.9% are male, average age 47.1. Top regions: California, Texas, Florida. Top brand affinities: Gandhi (film), Rain Man, Who Framed Roger Rabbit, Vanilla Sky, Beverly Hills Cop.

The average Air show fan in United States is 47.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Gandhi (film), Rain Man, Who Framed Roger Rabbit, with strongest over-indexing on Gandhi (film) (91.58× the country average). Demographically, the Air show audience skews more male with an average age of 47.1, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Touchpoint

Demographics of Air show fans

Demographic split for Air show audience in United States
MetricValue
Female30.1%
Male69.9%
Average age47.1
Estimated audience size1,431,070

Audience persona

The typical Air show fan in United States is more male, around 47.1 years old, with strong Patriotism tendencies and a notable affinity for Gandhi (film).

Top regions in United States

Top regions ranked by reach for Air show in United States
RegionReachAffinity
California258,8241.64×
Texas150,5101.22×
Florida142,6121.47×
Ohio79,6481.81×
New York76,7910.96×
Illinois55,4191.16×
Michigan49,9471.33×
Virginia46,3401.33×
North Carolina39,3500.91×
Pennsylvania37,8310.79×
Georgia34,1700.78×
Arizona34,0591.17×
Missouri31,5111.37×
Wisconsin30,7191.43×
New Jersey30,1120.83×
Oregon26,1251.59×
South Carolina24,8121.15×
Washington24,7120.86×
Indiana23,9220.92×
Utah23,6441.84×
Colorado23,3631.04×
Kansas21,5841.91×
Maryland20,7330.84×
Massachusetts17,7540.63×
Alabama17,2680.86×
Kentucky16,3630.91×
Louisiana16,1290.87×
Tennessee15,1940.53×
Minnesota13,2040.64×
Nebraska11,9501.67×
Iowa11,4960.98×
Nevada11,2790.81×
Oklahoma9,2940.58×
Alaska8,9782.93×
Arkansas8,4410.72×
Connecticut8,4410.59×
Mississippi6,0470.51×
Delaware5,1981.32×
Maine4,7110.92×
Idaho4,6600.65×
New Mexico4,5350.63×
North Dakota3,8981.33×
West Virginia3,5110.53×
New Hampshire3,0730.55×
Rhode Island2,8370.62×
Washington, District of Columbia2,7370.64×
Hawaii2,0810.34×
South Dakota1,9310.58×
Montana1,4320.36×
Wyoming1,1090.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Air show audience
BrandAffinityCategory
Gandhi (film)91.58×Movies & TV
Rain Man72.67×Movies & TV
Who Framed Roger Rabbit68.37×Movies & TV
Vanilla Sky41.69×Movies & TV
Beverly Hills Cop31.98×Movies & TV
Oblivion (2013 film)31.57×Movies & TV
Footloose (1984 film)24.79×Movies & TV
Steve Irwin13.42×Movies & TV
Aerobatics27.25×Sports
Jerry Maguire15.82×Movies & TV
Aircraft3.74×Cars & Mobility
Black Hawk Down17.18×Movies & TV
Model aircraft15.6×Sports
The Pacific8.22×Movies & TV
Fox News Channel1.63×Movies & TV
Google Flights3.04×Travel & Leisure
Cirrus SR2014.92×
Aviation photography15.59×Arts & Culture
Aviation museum18.13×Arts & Culture
Aviation2.73×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Air show audience
TraitClusterScore
PatriotismCONSERVATISM5.61
Risk AppetiteTHRILL1.68
Community OrientationOPEN1.48
DIY MentalityTHRILL1.48
Early Adopter MentalityPOWER1.33
IndividualismJOY1.32

Worldwide distribution

Worldwide audience distribution share by country for Air show
CountryShare
United States42.8%
United Kingdom15.7%
Canada3.6%

See Air show audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Air show have in United States?

Air show has an estimated audience of 1,431,070 people in United States, concentrated in California and Texas.

What is the gender split and age of Air show fans?

30.1% of Air show fans are female, 69.9% are male, with an average age of 47.1 years.

Which brands do Air show fans like most?

Air show fans show strongest brand affinity for Gandhi (film) (91.58×), Rain Man (72.67×), and Who Framed Roger Rabbit (68.37×) over the country average.

Where do Air show fans live in United States?

Air show fans in United States are most concentrated in California (reach 258,824), Texas (reach 150,510), and Florida (reach 142,612). These three regions account for the largest share of the active audience.

What other brands do Air show fans also like?

Beyond Air show itself, the audience over-indexes on Rain Man (72.67×), Who Framed Roger Rabbit (68.37×), Vanilla Sky (41.69×), and Beverly Hills Cop (31.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Air show. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.