Rascasse Audience Intelligence

Model aircraft Audience in United States

A data profile of the people who buy, follow and care about Model aircraft in United States — modelled from more than twelve digital signal sources. Model aircraft has an estimated audience of 1,504,648 people in United States.

#7276among Topic in United States#1607in Sports

The average Model aircraft fan in United States is 40.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Model building, Google Flights, Scale model, with strongest over-indexing on Model building (120.28× the country average).

Demographically, the Model aircraft audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Model aircraft fan in United States is more male, around 40.2 years old, with strong Patriotism tendencies and a notable affinity for Model building.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Model aircraft profile in United States.

Audience size
1.5M
in United States
Gender
26.3%♀
73.7% male
Age
40.2
average years
Country rank
#17728
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Model aircraft fans

26.3% are female, 73.7% are male, average age 40.2.

Fig. 02

Gender split

26.3%
Female
73.7%
Male
Demographic split for Model aircraft audience in United States
MetricValue
Female26.3%
Male73.7%
Average age40.2
Estimated audience size1,504,648
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Model aircraft audience in United States
Age bracketShare%
16-1922%
20-2917%
30-3917%
40-4919%
50+26%
Fig. 04

Worldwide distribution

23.4%

of the worldwide Model aircraft audience comes from United States.

Worldwide audience distribution share by country for Model aircraft
CountryShare
United States23.4%
Japan10.2%
United Kingdom8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Model aircraft audience in United States is strongest.

Fig. 05

Top regions by affinity

Model aircraft fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~7K1.65×
02Utah~20K1.32×
03Washington~40K1.17×
04Oregon~20K1.11×
05Alaska~4K1.11×
06Kansas~10K1.09×
07Vermont~3K1.09×
08Colorado~30K1.08×
09Montana~4K1.08×
10North Dakota~3K1.07×
11Idaho~8K1.06×
12Maine~6K1.06×
13South Dakota~4K1.06×
14Oklahoma~20K1.05×
15Hawaii~7K1.04×
16Michigan~40K1.00×
17Nebraska~8K1.00×
18New Hampshire~6K1.00×
19Minnesota~20K0.99×
20Indiana~30K0.97×
21Arkansas~10K0.97×
22Rhode Island~5K0.97×
23Delaware~4K0.97×
24Ohio~40K0.96×
25Arizona~30K0.96×
26Missouri~20K0.95×
27Wisconsin~20K0.95×
28New Mexico~7K0.95×
29West Virginia~7K0.95×
30Illinois~50K0.94×
31Tennessee~30K0.94×
32Kentucky~20K0.93×
33Nevada~10K0.93×
34Virginia~30K0.92×
35Alabama~20K0.92×
36Iowa~10K0.92×
37Mississippi~10K0.92×
38California~100K0.90×
39North Carolina~40K0.90×
40South Carolina~20K0.90×
41Louisiana~20K0.89×
42Connecticut~10K0.89×
43Florida~90K0.88×
44Massachusetts~30K0.88×
45Maryland~20K0.85×
46Texas~100K0.84×
47Pennsylvania~40K0.84×
48Georgia~40K0.83×
49New Jersey~30K0.83×
50New York~70K0.80×
Fig. 06

Affinity by region

Affinity by region — Model aircraft, United States
0.80×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Model aircraft audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Model aircraft audience
#·InterestCategoryAffinity×
01Model buildingKids & Family120.28×
02Miniatur WunderlandTravel & Leisure67.13×
03KitchenetteHome & Garden31.66×
04TraxxasKids & Family26.12×
05Scale modelKids & Family23.50×
06Radio-controlled carKids & Family17.39×
07Flight simulatorGames16.39×
08Google FlightsTravel & Leisure15.46×
09Beverly Hills CopMovies & TV14.03×
10International educationBusiness & Career13.16×
11Jennifer ConnellyMovies & TV10.74×
12FlightAwareTravel & Leisure8.48×
13Sustainable energyHome & Garden6.36×
14Renewable energyBusiness & Career6.24×
15FedExBusiness & Career6.19×
16Solar energyHome & Garden5.33×
17Investment managementBusiness & Career4.77×
18Rail transportTravel & Leisure4.48×
19Discount TireShopping3.95×
20Mortgage loansBusiness & Career2.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Model aircraft audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Model aircraft audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM9.91×
IndividualismJOY2.28×
Convenience OrientationPREMIUM2.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Model aircraft audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.59×
CreativityOPEN0.60×
Design AffinityPREMIUM0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Model aircraft have in United States?

Model aircraft has an estimated audience of 1,504,648 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Model aircraft fans?

26.3% of Model aircraft fans are female, 73.7% are male, with an average age of 40.2 years.

03

Which brands do Model aircraft fans like most?

Model aircraft fans show strongest brand affinity for Model building (120.28×), Google Flights (15.46×), and Scale model (23.5×) over the country average.

04

Where do Model aircraft fans live in United States?

Model aircraft fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Model aircraft fans also like?

Beyond Model aircraft itself, the audience over-indexes on Google Flights (15.46×), Scale model (23.5×), Radio-controlled car (17.39×), and FedEx (6.19×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Model aircraft audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Model aircraft. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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