Model aircraft Audience in Germany

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Model aircraft has an estimated audience of 309,696 people in Germany. 17.2% are female, 82.8% are male, average age 41.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jaws, Urban Outfitters, Haberler, Hostelworld, Energetics.

The average Model aircraft fan in Germany is 41.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jaws, Urban Outfitters, Haberler, with strongest over-indexing on Jaws (14.75× the country average). Demographically, the Model aircraft audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Quality Awareness, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Model aircraft fans

Demographic split for Model aircraft audience in Germany
MetricValue
Female17.2%
Male82.8%
Average age41.1
Estimated audience size309,696

Audience persona

The typical Model aircraft fan in Germany is more male, around 41.1 years old, with strong Quality Awareness tendencies and a notable affinity for Jaws.

Top regions in Germany

Top regions ranked by reach for Model aircraft in Germany
RegionReachAffinity
Nordrhein-Westfalen71,2291.05×
Bayern62,9241.26×
Baden-Württemberg60,9711.44×
Niedersachsen35,3551.18×
Hessen26,3531.12×
Sachsen17,4401.15×
Rheinland-Pfalz16,9751.09×
Schleswig-Holstein10,7820.97×
Berlin9,7950.71×
Brandenburg8,7750.91×
Thüringen8,2141.04×
Hamburg6,2110.89×
Sachsen-Anhalt6,0760.76×
Mecklenburg-Vorpommern3,9010.66×
Saarland3,8461.01×
Bremen2,0150.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Model aircraft audience
BrandAffinityCategory
Jaws14.75×Movies & TV
Urban Outfitters2.4×Shopping
Haberler1.92×News
Hostelworld8.74×Travel & Leisure
Energetics14.42×Sports
Unique Gifts1.81×Shopping
Pillow1.95×Home & Garden
Cocktail1.54×Food & Beverages
Hauptschule9.04×Kids & Family
Birthday Gifts1.72×Kids & Family
Hazelwood, Missouri44.72×Travel & Leisure
Wolverine (comics)5.54×Literature
Corona (band)2.27×Music & Radio
Christmas Gift1.53×Kids & Family
Hypertext2.28×Technology & Electronics
Justice2.92×Politics & Society
Google Home4.32×Technology & Electronics
Stucco1.9×Home & Garden
Vocal harmony5.46×Music & Radio
Kippah3.51×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Model aircraft audience
TraitClusterScore
Quality AwarenessPREMIUM5.81
ExtroversionTHRILL2.09
Risk AppetiteTHRILL1.92
PatriotismCONSERVATISM1.72
DIY MentalityTHRILL1.5
Pet OwnershipJOY1.46

Worldwide distribution

Worldwide audience distribution share by country for Model aircraft
CountryShare
United States23.4%
Japan10.2%
United Kingdom8.1%

See Model aircraft audiences in other countries

More Sports audiences in Germany

Frequently asked questions

How many fans does Model aircraft have in Germany?

Model aircraft has an estimated audience of 309,696 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Model aircraft fans?

17.2% of Model aircraft fans are female, 82.8% are male, with an average age of 41.1 years.

Which brands do Model aircraft fans like most?

Model aircraft fans show strongest brand affinity for Jaws (14.75×), Urban Outfitters (2.4×), and Haberler (1.92×) over the country average.

Where do Model aircraft fans live in Germany?

Model aircraft fans in Germany are most concentrated in Nordrhein-Westfalen (reach 71,229), Bayern (reach 62,924), and Baden-Württemberg (reach 60,971). These three regions account for the largest share of the active audience.

What other brands do Model aircraft fans also like?

Beyond Model aircraft itself, the audience over-indexes on Urban Outfitters (2.4×), Haberler (1.92×), Hostelworld (8.74×), and Energetics (14.42×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Model aircraft. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.