Rascasse Audience Intelligence

Model aircraft Audience in Germany

A data profile of the people who buy, follow and care about Model aircraft in Germany — modelled from more than twelve digital signal sources. Model aircraft has an estimated audience of 309,696 people in Germany.

The average Model aircraft fan in Germany is 41.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Remote control, Scale model, Model building, with strongest over-indexing on Remote control (38.07× the country average).

Demographically, the Model aircraft audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Quality Awareness, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Model aircraft fan in Germany is more male, around 41.1 years old, with strong Quality Awareness tendencies and a notable affinity for Remote control.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Model aircraft profile in Germany.

Audience size
310K
in Germany
Gender
17.2%
82.8% male
Age
41.1
average years
Country rank
#16929
Topic in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Model aircraft fans

17.2% are female, 82.8% are male, average age 41.1.

Fig. 02

Gender split

17.2%
Female
82.8%
Male
Demographic split for Model aircraft audience in Germany
MetricValue
Female17.2%
Male82.8%
Average age41.1
Estimated audience size309,696
Fig. 03

Age distribution

Ø 41.1
average years
Age distribution of the Model aircraft audience in Germany
Age bracketShare%
16-1916%
20-2915%
30-3922%
40-4925%
50+22%
Fig. 04

Worldwide distribution

4.8%

of the worldwide Model aircraft audience comes from Germany.

Worldwide audience distribution share by country for Model aircraft
CountryShare
United States23.4%
Japan10.2%
United Kingdom8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Model aircraft audience in Germany is strongest.

Fig. 05

Top regions by affinity

Model aircraft fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~60K1.38×
02Bayern~60K1.23×
03Niedersachsen~30K1.14×
04Rheinland-Pfalz~20K1.10×
05Hessen~30K1.09×
06Sachsen~20K1.09×
07Saarland~4K1.06×
08Thüringen~8K1.04×
09Nordrhein-Westfalen~70K1.03×
10Schleswig-Holstein~10K0.98×
11Brandenburg~9K0.98×
12Bremen~2K0.92×
13Hamburg~6K0.90×
14Sachsen-Anhalt~7K0.86×
15Mecklenburg-Vorpommern~5K0.81×
16Berlin~10K0.73×
Fig. 06

Affinity by region

Affinity by region — Model aircraft, Germany
0.73×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Model aircraft audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Model aircraft audience
#·InterestCategoryAffinity×
01VoloteaTravel & Leisure57.88×
02Remote controlHome & Garden38.07×
03RevellKids & Family34.82×
04Scale modelKids & Family22.50×
05Ed HarrisMovies & TV22.31×
06BulthaupHome & Garden20.00×
07Table Tennis World CupSports18.39×
08Model buildingKids & Family18.26×
09DioramaKids & Family17.90×
10Volkswagen ID.3Cars & Mobility14.47×
11Radio-controlled carKids & Family10.93×
12MärklinKids & Family10.78×
13Tesla Model SCars & Mobility8.12×
14Unmanned aerial vehicleCars & Mobility7.55×
15Flightradar24Travel & Leisure7.04×
163D printingTechnology & Electronics6.35×
17Sandra BullockMovies & TV6.09×
18Bass guitarMusic & Radio4.18×
19Solar energyHome & Garden2.92×
20HobbyHome & Garden2.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Model aircraft audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Model aircraft audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM5.87×
Risk AppetiteTHRILL2.04×
ExtroversionTHRILL1.96×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Model aircraft audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.64×
IndulgenceJOY0.69×
Healthy LifestyleBALANCE0.72×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Model aircraft have in Germany?

Model aircraft has an estimated audience of 309,696 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Model aircraft fans?

17.2% of Model aircraft fans are female, 82.8% are male, with an average age of 41.1 years.

03

Which brands do Model aircraft fans like most?

Model aircraft fans show strongest brand affinity for Remote control (38.07×), Scale model (22.5×), and Model building (18.26×) over the country average.

04

Where do Model aircraft fans live in Germany?

Model aircraft fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~60K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Model aircraft fans also like?

Beyond Model aircraft itself, the audience over-indexes on Scale model (22.5×), Model building (18.26×), Volotea (57.88×), and Revell (34.82×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Model aircraft. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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