Model aircraft Audience in Germany
Model aircraft has an estimated audience of 309,696 people in Germany. 17.2% are female, 82.8% are male, average age 41.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Scale model, Revell, Model building, ICloud, Volotea.
The average Model aircraft fan in Germany is 41.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Scale model, Revell, Model building, with strongest over-indexing on Scale model (18.42× the country average). Demographically, the Model aircraft audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Quality Awareness, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Model aircraft fans
| Metric | Value |
|---|---|
| Female | 17.2% |
| Male | 82.8% |
| Average age | 41.1 |
| Estimated audience size | 309,696 |
Audience persona
The typical Model aircraft fan in Germany is more male, around 41.1 years old, with strong Quality Awareness tendencies and a notable affinity for Scale model.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 71,229 | 1.05× |
| Bayern | 62,924 | 1.26× |
| Baden-Württemberg | 60,971 | 1.44× |
| Niedersachsen | 35,355 | 1.18× |
| Hessen | 26,353 | 1.12× |
| Sachsen | 17,440 | 1.15× |
| Rheinland-Pfalz | 16,975 | 1.09× |
| Schleswig-Holstein | 10,782 | 0.97× |
| Berlin | 9,795 | 0.71× |
| Brandenburg | 8,775 | 0.91× |
| Thüringen | 8,214 | 1.04× |
| Hamburg | 6,211 | 0.89× |
| Sachsen-Anhalt | 6,076 | 0.76× |
| Mecklenburg-Vorpommern | 3,901 | 0.66× |
| Saarland | 3,846 | 1.01× |
| Bremen | 2,015 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Scale model | 18.42× | Kids & Family |
| Revell | 44.72× | Kids & Family |
| Model building | 17.24× | Kids & Family |
| ICloud | 9.97× | Technology & Electronics |
| Volotea | 60.67× | Travel & Leisure |
| Remote control | 18.02× | Home & Garden |
| Winona Ryder | 9.04× | Movies & TV |
| Flightradar24 | 8.66× | Travel & Leisure |
| Radio-controlled car | 14.42× | Kids & Family |
| Air India | 11.08× | Travel & Leisure |
| Bulthaup | 20× | Home & Garden |
| Boeing | 15.17× | Cars & Mobility |
| Flight simulator | 5.26× | Games |
| FRITZ!Box | 2.65× | Technology & Electronics |
| Cessna | 16.73× | Cars & Mobility |
| Experimental Aircraft Association | 22.47× | Cars & Mobility |
| ADAC | 2.67× | Cars & Mobility |
| Casino | 4.68× | Games |
| HPI Racing | 39.13× | Kids & Family |
| Diorama | 14.42× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 5.81 |
| Extroversion | THRILL | 2.09 |
| Risk Appetite | THRILL | 1.92 |
| Patriotism | CONSERVATISM | 1.72 |
| DIY Mentality | THRILL | 1.5 |
| Pet Ownership | JOY | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.4% |
| Japan | 10.2% |
| United Kingdom | 8.1% |
See Model aircraft audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Model aircraft have in Germany?
Model aircraft has an estimated audience of 309,696 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Model aircraft fans?
17.2% of Model aircraft fans are female, 82.8% are male, with an average age of 41.1 years.
Which brands do Model aircraft fans like most?
Model aircraft fans show strongest brand affinity for Scale model (18.42×), Revell (44.72×), and Model building (17.24×) over the country average.
Where do Model aircraft fans live in Germany?
Model aircraft fans in Germany are most concentrated in Nordrhein-Westfalen (reach 71,229), Bayern (reach 62,924), and Baden-Württemberg (reach 60,971). These three regions account for the largest share of the active audience.
What other brands do Model aircraft fans also like?
Beyond Model aircraft itself, the audience over-indexes on Revell (44.72×), Model building (17.24×), ICloud (9.97×), and Volotea (60.67×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Model aircraft. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.