Rascasse Audience Intelligence

American History Audience in United States

A data profile of the people who buy, follow and care about American History in United States — modelled from more than twelve digital signal sources. American History has an estimated audience of 2,433,257 people in United States.

The average American History fan in United States is 43.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Chuck Norris, Lebanon, City Bank, with strongest over-indexing on Chuck Norris (10.53× the country average).

Demographically, the American History audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical American History fan in United States is balanced, around 43.1 years old, with strong Patriotism tendencies and a notable affinity for Chuck Norris.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the American History profile in United States.

Audience size
2.4M
in United States
Gender
52.7%
47.3% male
Age
43.1
average years
Country rank
#12163
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of American History fans

52.7% are female, 47.3% are male, average age 43.1.

Fig. 02

Gender split

52.7%
Female
47.3%
Male
Demographic split for American History audience in United States
MetricValue
Female52.7%
Male47.3%
Average age43.1
Estimated audience size2,433,257
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the American History audience in United States
Age bracketShare%
16-1918%
20-2911%
30-3916%
40-4923%
50+32%
Fig. 04

Worldwide distribution

72.4%

of the worldwide American History audience comes from United States.

Worldwide audience distribution share by country for American History
CountryShare
United States72.4%
United Kingdom5.4%
Canada4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the American History audience in United States is strongest.

Fig. 05

Top regions by affinity

American History fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~40K5.95×
02North Carolina~90K1.22×
03Maryland~50K1.18×
04Virginia~60K1.09×
05New Jersey~70K1.07×
06Louisiana~30K1.07×
07Kansas~20K1.06×
08Missouri~40K1.02×
09Pennsylvania~80K1.01×
10Ohio~80K1.01×
11Arkansas~20K1.00×
12New York~100K0.99×
13Kentucky~30K0.98×
14Washington~50K0.95×
15Oklahoma~30K0.95×
16Idaho~10K0.95×
17West Virginia~10K0.95×
18Alaska~5K0.95×
19Mississippi~20K0.94×
20Nebraska~10K0.94×
21South Dakota~5K0.94×
22Arizona~50K0.93×
23Tennessee~50K0.93×
24Iowa~20K0.93×
25Montana~6K0.93×
26Texas~200K0.92×
27Connecticut~20K0.92×
28Hawaii~10K0.92×
29California~200K0.91×
30Florida~200K0.91×
31Vermont~4K0.91×
32Utah~20K0.90×
33North Dakota~4K0.90×
34Alabama~30K0.89×
35New Hampshire~9K0.89×
36Maine~8K0.89×
37New Mexico~10K0.88×
38Delaware~6K0.88×
39Illinois~70K0.87×
40Massachusetts~40K0.87×
41Rhode Island~7K0.87×
42Georgia~60K0.86×
43Indiana~40K0.86×
44Nevada~20K0.84×
45Michigan~50K0.83×
46Oregon~20K0.83×
47Minnesota~30K0.82×
48Colorado~30K0.81×
49South Carolina~30K0.79×
50Wisconsin~30K0.76×
Fig. 06

Affinity by region

Affinity by region — American History, United States
0.76×1.00×5.95×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the American History audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for American History audience
#·InterestCategoryAffinity×
01Christian PulisicSports13.36×
02NATOPolitics & Society13.36×
03LebanonTravel & Leisure12.85×
04John C. ReillyMovies & TV11.58×
05QatarTravel & Leisure11.14×
06Karl MarxLiterature10.83×
07Chuck NorrisMovies & TV10.53×
08Dolph LundgrenMovies & TV10.48×
09Berlin WallTravel & Leisure9.71×
10AfghanistanTravel & Leisure9.30×
11Ice-TMusic & Radio9.06×
12City BankBusiness & Career6.84×
13IsraelTravel & Leisure4.70×
14Microwave ovenHome & Garden4.24×
15Web serverTechnology & Electronics4.24×
16Bath and BodyworksShopping3.53×
17Sustainable energyHome & Garden3.29×
18Renewable energyBusiness & Career3.28×
19RadioTechnology & Electronics2.18×
20MSNNews1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the American History audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by American History audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.93×
IndividualismJOY2.43×
SpiritualityBALANCE1.86×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by American History audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.59×
Design AffinityPREMIUM0.75×
Healthy LifestyleBALANCE0.83×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does American History have in United States?

American History has an estimated audience of 2,433,257 people in United States, concentrated in California and Texas.

02

What is the gender split and age of American History fans?

52.7% of American History fans are female, 47.3% are male, with an average age of 43.1 years.

03

Which brands do American History fans like most?

American History fans show strongest brand affinity for Chuck Norris (10.53×), Lebanon (12.85×), and City Bank (6.84×) over the country average.

04

Where do American History fans live in United States?

American History fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do American History fans also like?

Beyond American History itself, the audience over-indexes on Lebanon (12.85×), City Bank (6.84×), Christian Pulisic (13.36×), and Berlin Wall (9.71×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for American History. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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