Andrew Ross Sorkin Audience in United States

Andrew Ross Sorkin logo

Andrew Ross Sorkin has an estimated audience of 422,293 people in United States. 57.6% are female, 42.4% are male, average age 34.6. Top regions: New York, California, Florida. Top brand affinities: Goop, Corona (band), Cryptic crossword, Gomer Pyle, U.S.M.C., Tezz.

The average Andrew Ross Sorkin fan in United States is 34.6 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include Goop, Corona (band), Cryptic crossword, with strongest over-indexing on Goop (27.15× the country average). Demographically, the Andrew Ross Sorkin audience skews more female with an average age of 34.6, and over-indexes on personality traits such as Spirituality, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Journalist

Demographics of Andrew Ross Sorkin fans

Demographic split for Andrew Ross Sorkin audience in United States
MetricValue
Female57.6%
Male42.4%
Average age34.6
Estimated audience size422,293

Audience persona

The typical Andrew Ross Sorkin fan in United States is more female, around 34.6 years old, with strong Spirituality tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Andrew Ross Sorkin in United States
RegionReachAffinity
New York67,6452.87×
California48,0121.03×
Florida32,6131.14×
Texas24,3460.67×
New Jersey20,4451.9×
Pennsylvania18,0871.27×
Illinois17,1701.22×
Massachusetts16,7492.01×
Virginia14,4661.41×
North Carolina13,0191.02×
Georgia12,5810.97×
Ohio11,7080.9×
Maryland10,2471.41×
Michigan10,1220.92×
Connecticut9,1382.16×
Washington8,2520.97×
Colorado6,7191.01×
Arizona6,1210.71×
Tennessee5,9900.71×
Indiana5,6560.73×
Minnesota5,5200.91×
Wisconsin5,3640.84×
Missouri5,3430.78×
South Carolina5,2930.83×
Washington, District of Columbia5,0023.94×
Oregon3,7680.78×
Kentucky3,5740.68×
Alabama3,3090.56×
Louisiana2,8440.52×
Nevada2,5930.63×
Kansas2,5780.77×
Iowa2,2630.65×
Oklahoma2,2110.47×
New Hampshire2,1261.28×
Maine2,0761.37×
Utah1,9080.5×
Rhode Island1,8861.4×
Arkansas1,7110.49×
Delaware1,4971.28×
Nebraska1,4530.69×
Mississippi1,3090.38×
New Mexico1,2770.6×
Idaho1,2470.59×
West Virginia1,1100.56×
Vermont1,0331.39×
Hawaii9000.5×
Montana7570.65×
North Dakota4520.52×
Alaska3890.43×
South Dakota3860.4×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Andrew Ross Sorkin audience
BrandAffinityCategory
Goop27.15×Internet & Social Media
Corona (band)17.5×Music & Radio
Cryptic crossword45.73×Technology & Electronics
Gomer Pyle, U.S.M.C.56.37×Movies & TV
Tezz11.04×Movies & TV
Kasik17.48×Travel & Leisure
Elsword20×Games
Henry Hugglemonster20×Movies & TV
Horeca14.14×Travel & Leisure
Home equity1.7×Home & Garden
Got Talent España25.29×Movies & TV
Stamp collecting3.93×Home & Garden
Clinical governance36.28×Health
Jingoism1.75×Politics & Society
Étretat23.7×Travel & Leisure
Bank account1.95×Business & Career
Hocus Pocus3.62×Movies & TV
Natural rubber1.53×Cars & Mobility
La Jolla6.79×Travel & Leisure
Home staging3.86×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Andrew Ross Sorkin audience
TraitClusterScore
SpiritualityBALANCE1.58
Need for SecurityCONSERVATISM1.55
SustainabilityBALANCE1.5
Risk AppetiteTHRILL1.39
Luxury OrientationPREMIUM1.37
MindfulnessBALANCE1.36

Worldwide distribution

Worldwide audience distribution share by country for Andrew Ross Sorkin
CountryShare
United States78.2%
Canada5.3%
United Kingdom4.2%

See Andrew Ross Sorkin audiences in other countries

More Journalist audiences in United States

Frequently asked questions

How many fans does Andrew Ross Sorkin have in United States?

Andrew Ross Sorkin has an estimated audience of 422,293 people in United States, concentrated in New York and California.

What is the gender split and age of Andrew Ross Sorkin fans?

57.6% of Andrew Ross Sorkin fans are female, 42.4% are male, with an average age of 34.6 years.

Which brands do Andrew Ross Sorkin fans like most?

Andrew Ross Sorkin fans show strongest brand affinity for Goop (27.15×), Corona (band) (17.5×), and Cryptic crossword (45.73×) over the country average.

Where do Andrew Ross Sorkin fans live in United States?

Andrew Ross Sorkin fans in United States are most concentrated in New York (reach 67,645), California (reach 48,012), and Florida (reach 32,613). These three regions account for the largest share of the active audience.

What other brands do Andrew Ross Sorkin fans also like?

Beyond Andrew Ross Sorkin itself, the audience over-indexes on Corona (band) (17.5×), Cryptic crossword (45.73×), Gomer Pyle, U.S.M.C. (56.37×), and Tezz (11.04×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Andrew Ross Sorkin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.