A data profile of the people who buy, follow and care about Babes in Toyland in United States — modelled from more than twelve digital signal sources. Babes in Toyland has an estimated audience of 445,955 people in United States.
The average Babes in Toyland fan in United States is 36.9 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Courtney Love, Kurt Cobain, Debbie Harry, with strongest over-indexing on Courtney Love (399.2× the country average).
Demographically, the Babes in Toyland audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Tradition, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Babes in Toyland fan in United States is more female, around 36.9 years old, with strong Tradition tendencies and a notable affinity for Courtney Love.
The key figures that characterise the Babes in Toyland profile in United States.
58.1% are female, 41.9% are male, average age 36.9.
| Metric | Value |
|---|---|
| Female | 58.1% |
| Male | 41.9% |
| Average age | 36.9 |
| Estimated audience size | 445,955 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 26% | |
| 30-39 | 27% | |
| 40-49 | 19% | |
| 50+ | 11% |
of the worldwide Babes in Toyland audience comes from United States.
| Country | Share |
|---|---|
| United States | 77.4% |
| United Kingdom | 6.0% |
| Canada | 3.4% |
Where the Babes in Toyland audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Michigan | ~20K | 1.62× | |
| 02 | Ohio | ~20K | 1.40× | |
| 03 | Oregon | ~7K | 1.39× | |
| 04 | Utah | ~5K | 1.35× | |
| 05 | Minnesota | ~8K | 1.26× | |
| 06 | Washington | ~10K | 1.25× | |
| 07 | Kentucky | ~7K | 1.25× | |
| 08 | Idaho | ~3K | 1.20× | |
| 09 | Wisconsin | ~8K | 1.15× | |
| 10 | Maine | ~2K | 1.15× | |
| 11 | Indiana | ~9K | 1.14× | |
| 12 | Missouri | ~8K | 1.11× | |
| 13 | New Hampshire | ~2K | 1.11× | |
| 14 | Alaska | ~1K | 1.09× | |
| 15 | Pennsylvania | ~20K | 1.08× | |
| 16 | West Virginia | ~2K | 1.08× | |
| 17 | Montana | ~1K | 1.08× | |
| 18 | Kansas | ~4K | 1.07× | |
| 19 | Oklahoma | ~5K | 1.05× | |
| 20 | Vermont | <1K | 1.05× | |
| 21 | Iowa | ~4K | 1.01× | |
| 22 | Connecticut | ~4K | 0.99× | |
| 23 | Nebraska | ~2K | 0.99× | |
| 24 | North Dakota | <1K | 0.99× | |
| 25 | Tennessee | ~9K | 0.98× | |
| 26 | Colorado | ~7K | 0.96× | |
| 27 | New Jersey | ~10K | 0.95× | |
| 28 | Arkansas | ~4K | 0.95× | |
| 29 | Rhode Island | ~1K | 0.95× | |
| 30 | Delaware | ~1K | 0.95× | |
| 31 | New York | ~20K | 0.93× | |
| 32 | Alabama | ~6K | 0.93× | |
| 33 | South Dakota | <1K | 0.93× | |
| 34 | Nevada | ~4K | 0.90× | |
| 35 | New Mexico | ~2K | 0.90× | |
| 36 | Illinois | ~10K | 0.89× | |
| 37 | Massachusetts | ~8K | 0.89× | |
| 38 | Arizona | ~8K | 0.88× | |
| 39 | Virginia | ~9K | 0.87× | |
| 40 | Louisiana | ~5K | 0.87× | |
| 41 | North Carolina | ~10K | 0.85× | |
| 42 | South Carolina | ~6K | 0.85× | |
| 43 | Hawaii | ~2K | 0.83× | |
| 44 | Maryland | ~6K | 0.82× | |
| 45 | Mississippi | ~3K | 0.82× | |
| 46 | California | ~40K | 0.76× | |
| 47 | Washington, District of Columbia | ~1K | 0.76× | |
| 48 | Florida | ~20K | 0.71× | |
| 49 | Georgia | ~10K | 0.69× | |
| 50 | Texas | ~20K | 0.63× |
The strongest cross-interests of the Babes in Toyland audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Courtney Love | Music & Radio | 399.20× | ||
| 02 | Kurt Cobain | Music & Radio | 71.54× | ||
| 03 | Melvins | Music & Radio | 33.41× | ||
| 04 | The Runaways | Music & Radio | 25.57× | ||
| 05 | Moby | Music & Radio | 22.33× | ||
| 06 | tom waits | Movies & TV | 20.00× | ||
| 07 | Die Antwoord | Music & Radio | 20.00× | ||
| 08 | Debbie Harry | Music & Radio | 19.56× | ||
| 09 | Buckethead | Music & Radio | 19.13× | ||
| 10 | Iggy Pop | Music & Radio | 17.25× | ||
| 11 | Soundgarden | Music & Radio | 15.49× | ||
| 12 | The Hives | Music & Radio | 12.47× | ||
| 13 | Nirvana (band) | Music & Radio | 10.70× | ||
| 14 | Robert Redford | Movies & TV | 4.96× | ||
| 15 | Britney Spears | Music & Radio | 3.41× | ||
| 16 | U-Haul | Business & Career | 3.41× | ||
| 17 | Beetlejuice | Movies & TV | 2.74× | ||
| 18 | Game of Thrones | Movies & TV | 2.71× | ||
| 19 | Nostalgia | Home & Garden | 2.58× | ||
| 20 | Internet & Social Media | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.83× | |
| Urban Lifestyle | OPEN | 1.50× | |
| Convenience Orientation | PREMIUM | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.74× | |
| DIY Mentality | THRILL | 0.75× | |
| Luxury Orientation | PREMIUM | 0.76× |
Babes in Toyland has an estimated audience of 445,955 people in United States, concentrated in California and Texas.
58.1% of Babes in Toyland fans are female, 41.9% are male, with an average age of 36.9 years.
Babes in Toyland fans show strongest brand affinity for Courtney Love (399.2×), Kurt Cobain (71.54×), and Debbie Harry (19.56×) over the country average.
Babes in Toyland fans in United States are most concentrated in California (reach ~40K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Babes in Toyland itself, the audience over-indexes on Kurt Cobain (71.54×), Debbie Harry (19.56×), Iggy Pop (17.25×), and Robert Redford (4.96×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Babes in Toyland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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