Beast (South Korean band) Audience in United States

Beast (South Korean band) has an estimated audience of 682,889 people in United States. 68.9% are female, 31.1% are male, average age 28.8. Top regions: California, Texas, Florida. Top brand affinities: Nationality, Liberace, Combat sport, Picnic, UK garage.
The average Beast (South Korean band) fan in United States is 28.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nationality, Liberace, Combat sport, with strongest over-indexing on Nationality (5.53× the country average). Demographically, the Beast (South Korean band) audience skews more female with an average age of 28.8, and over-indexes on personality traits such as LGBTQ+ Identity, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of Beast (South Korean band) fans
| Metric | Value |
|---|---|
| Female | 68.9% |
| Male | 31.1% |
| Average age | 28.8 |
| Estimated audience size | 682,889 |
Audience persona
The typical Beast (South Korean band) fan in United States is more female, around 28.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Nationality.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 85,602 | 1.14× |
| Texas | 71,071 | 1.21× |
| Florida | 49,852 | 1.08× |
| New York | 46,621 | 1.22× |
| Georgia | 25,876 | 1.23× |
| Illinois | 23,969 | 1.05× |
| Pennsylvania | 21,296 | 0.93× |
| North Carolina | 21,021 | 1.02× |
| Ohio | 20,655 | 0.98× |
| Michigan | 18,143 | 1.02× |
| Virginia | 18,063 | 1.09× |
| New Jersey | 17,506 | 1.01× |
| Washington | 14,379 | 1.05× |
| Arizona | 14,170 | 1.02× |
| Tennessee | 13,771 | 1.01× |
| Maryland | 11,852 | 1.01× |
| Massachusetts | 11,784 | 0.88× |
| Indiana | 11,747 | 0.94× |
| Missouri | 11,338 | 1.03× |
| South Carolina | 10,855 | 1.06× |
| Alabama | 10,820 | 1.13× |
| Louisiana | 10,718 | 1.22× |
| Kentucky | 9,187 | 1.07× |
| Colorado | 8,986 | 0.83× |
| Wisconsin | 8,875 | 0.86× |
| Minnesota | 8,665 | 0.89× |
| Oklahoma | 8,461 | 1.12× |
| Oregon | 8,110 | 1.04× |
| Mississippi | 7,516 | 1.34× |
| Connecticut | 6,706 | 0.98× |
| Nevada | 6,642 | 1.01× |
| Arkansas | 6,077 | 1.08× |
| Utah | 6,012 | 0.98× |
| Kansas | 5,600 | 1.04× |
| Iowa | 5,450 | 0.97× |
| New Mexico | 3,691 | 1.08× |
| Nebraska | 3,182 | 0.93× |
| Idaho | 3,127 | 0.91× |
| Hawaii | 3,074 | 1.05× |
| West Virginia | 2,949 | 0.93× |
| Washington, District of Columbia | 2,057 | 1× |
| New Hampshire | 2,034 | 0.76× |
| Maine | 2,015 | 0.82× |
| Rhode Island | 1,834 | 0.84× |
| Delaware | 1,596 | 0.85× |
| Montana | 1,539 | 0.81× |
| Alaska | 1,461 | 1× |
| South Dakota | 1,285 | 0.81× |
| Wyoming | 1,219 | 1.2× |
| North Dakota | 1,169 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nationality | 5.53× | Politics & Society |
| Liberace | 16.34× | Music & Radio |
| Combat sport | 2.67× | Sports |
| Picnic | 10.64× | Kids & Family |
| UK garage | 7.8× | Music & Radio |
| Stamp collecting | 6.56× | Home & Garden |
| Home equity | 2.58× | Home & Garden |
| Natural rubber | 2.7× | Cars & Mobility |
| Product design | 2.09× | Business & Career |
| JDSU | 2.4× | Business & Career |
| Nebraska Cornhuskers football | 2.7× | Sports |
| Bank account | 1.74× | Business & Career |
| Staycation | 2.2× | Home & Garden |
| Jordan Fisher | 5.28× | Movies & TV |
| Isometric exercise | 5.02× | Sports |
| Home staging | 2.78× | Home & Garden |
| Malcolm Jenkins | 13.89× | Sports |
| Mothercare | 1.69× | Kids & Family |
| Charlamagne Tha God | 4.82× | Movies & TV |
| Arnold Palmer | 3.1× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.65 |
| Price Sensitivity | PREMIUM | 1.47 |
| Quality Awareness | PREMIUM | 1.24 |
| Sustainability | BALANCE | 1.22 |
| Early Adopter Mentality | POWER | 1.17 |
| Design Affinity | PREMIUM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 16.2% |
| United States | 15.0% |
| Japan | 12.0% |
See Beast (South Korean band) audiences in other countries
- Beast (South Korean band) — Germany
- Beast (South Korean band) — United Kingdom
- Beast (South Korean band) — France
- Beast (South Korean band) — Italy
- Beast (South Korean band) — Spain
- Beast (South Korean band) — Brazil
- Beast (South Korean band) — Japan
- Beast (South Korean band) — South Korea
- Beast (South Korean band) — India
More Band audiences in United States
- Fun (39,137,239)
- Animal Liberation Orchestra (35,886,708)
- Cherryblossom (18,458,000)
- MAX (band) (16,907,176)
- Hello (band) (15,458,600)
Frequently asked questions
How many fans does Beast (South Korean band) have in United States?
Beast (South Korean band) has an estimated audience of 682,889 people in United States, concentrated in California and Texas.
What is the gender split and age of Beast (South Korean band) fans?
68.9% of Beast (South Korean band) fans are female, 31.1% are male, with an average age of 28.8 years.
Which brands do Beast (South Korean band) fans like most?
Beast (South Korean band) fans show strongest brand affinity for Nationality (5.53×), Liberace (16.34×), and Combat sport (2.67×) over the country average.
Where do Beast (South Korean band) fans live in United States?
Beast (South Korean band) fans in United States are most concentrated in California (reach 85,602), Texas (reach 71,071), and Florida (reach 49,852). These three regions account for the largest share of the active audience.
What other brands do Beast (South Korean band) fans also like?
Beyond Beast (South Korean band) itself, the audience over-indexes on Liberace (16.34×), Combat sport (2.67×), Picnic (10.64×), and UK garage (7.8×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Beast (South Korean band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.