Rascasse Audience Intelligence

Beast (South Korean band) Audience in United States

A data profile of the people who buy, follow and care about Beast (South Korean band) in United States — modelled from more than twelve digital signal sources. Beast (South Korean band) has an estimated audience of 1,256,113 people in United States.

#242among Band in United States#4273among Person in United States#2507in Music & Radio

The average Beast (South Korean band) fan in United States is 28.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Getafe CF, DKNY, Sia, with strongest over-indexing on Getafe CF (72.34× the country average).

Demographically, the Beast (South Korean band) audience skews more female with an average age of 28.8, and over-indexes on personality traits such as Price Sensitivity, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Beast (South Korean band) fan in United States is more female, around 28.8 years old, with strong Price Sensitivity tendencies and a notable affinity for Getafe CF.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Beast (South Korean band) profile in United States.

Audience size
1.3M
in United States
Gender
68.9%♀
31.1% male
Age
28.8
average years
Country rank
#20198
Person in United States
Fig. 01

Search interest · 12-month trend

+38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Beast (South Korean band) fans

68.9% are female, 31.1% are male, average age 28.8.

Fig. 02

Gender split

68.9%
Female
31.1%
Male
Demographic split for Beast (South Korean band) audience in United States
MetricValue
Female68.9%
Male31.1%
Average age28.8
Estimated audience size1,256,113
Fig. 03

Age distribution

Ø 28.8
average years
Age distribution of the Beast (South Korean band) audience in United States
Age bracketShare%
16-1953%
20-2918%
30-3913%
40-4910%
50+6%
Fig. 04

Worldwide distribution

22.3%

of the worldwide Beast (South Korean band) audience comes from United States.

Worldwide audience distribution share by country for Beast (South Korean band)
CountryShare
United States22.3%
India14.3%
Japan9.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Beast (South Korean band) audience in United States is strongest.

Fig. 05

Top regions by affinity

Beast (South Korean band) fans by region: top regions in United States
#RegionReachAffinity×
01New York~50K1.29×
02Mississippi~7K1.26×
03Wyoming~1K1.24×
04Louisiana~10K1.19×
05Hawaii~3K1.17×
06Texas~70K1.16×
07Georgia~20K1.15×
08New Mexico~4K1.12×
09Alabama~10K1.09×
10California~80K1.08×
11Oklahoma~8K1.08×
12Arkansas~6K1.08×
13Kentucky~9K1.07×
14Alaska~2K1.05×
15South Carolina~10K1.04×
16Kansas~6K1.04×
17Arizona~10K1.03×
18Florida~50K1.02×
19Illinois~20K1.02×
20Utah~6K1.02×
21North Carolina~20K1.01×
22Missouri~10K1.00×
23Oregon~8K1.00×
24Virginia~20K0.99×
25Washington~10K0.99×
26Nevada~6K0.98×
27Iowa~6K0.98×
28Michigan~20K0.97×
29Tennessee~10K0.97×
30Indiana~10K0.97×
31Connecticut~7K0.97×
32Nebraska~3K0.97×
33West Virginia~3K0.97×
34New Jersey~20K0.96×
35Idaho~3K0.96×
36Washington, District of Columbia~2K0.95×
37Ohio~20K0.94×
38Maryland~10K0.94×
39North Dakota~1K0.94×
40Pennsylvania~20K0.93×
41Delaware~2K0.92×
42South Dakota~1K0.92×
43Maine~2K0.90×
44Minnesota~9K0.89×
45Montana~2K0.89×
46Wisconsin~9K0.88×
47Rhode Island~2K0.88×
48Massachusetts~10K0.86×
49New Hampshire~2K0.85×
50Colorado~9K0.84×
Fig. 06

Affinity by region

Affinity by region — Beast (South Korean band), United States
0.84×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Beast (South Korean band) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Beast (South Korean band) audience
#·InterestCategoryAffinity×
01Getafe CFSports72.34×
02Doodle JumpGames69.50×
03Happy WheelsGames51.58×
04Guest houseTravel & Leisure31.63×
05KT TAPEHealth29.17×
06DKNYFashion & Accessoires25.05×
07SiaMusic & Radio21.37×
08Mr. OlympiaSports15.50×
09International educationBusiness & Career12.95×
10Gwendoline ChristieMovies & TV12.77×
11Saw (franchise)Movies & TV12.48×
12San Diego PadresSports8.44×
13FunimationMovies & TV8.23×
14Milwaukee BrewersSports6.79×
15Web serverTechnology & Electronics5.57×
16Giannis AntetokounmpoSports5.24×
17Detroit TigersSports3.96×
18Las VegasTravel & Leisure3.38×
19Planet FitnessSports2.83×
20MSNNews2.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Beast (South Korean band) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Beast (South Korean band) audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.62×
Quality AwarenessPREMIUM1.42×
SpiritualityBALANCE1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Beast (South Korean band) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.83×
Pet OwnershipJOY0.90×
IndividualismJOY0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Beast (South Korean band) have in United States?

Beast (South Korean band) has an estimated audience of 1,256,113 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Beast (South Korean band) fans?

68.9% of Beast (South Korean band) fans are female, 31.1% are male, with an average age of 28.8 years.

03

Which brands do Beast (South Korean band) fans like most?

Beast (South Korean band) fans show strongest brand affinity for Getafe CF (72.34×), DKNY (25.05×), and Sia (21.37×) over the country average.

04

Where do Beast (South Korean band) fans live in United States?

Beast (South Korean band) fans in United States are most concentrated in California (reach ~80K), Texas (reach ~70K), and New York (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Beast (South Korean band) fans also like?

Beyond Beast (South Korean band) itself, the audience over-indexes on DKNY (25.05×), Sia (21.37×), Guest house (31.63×), and Mr. Olympia (15.5×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Band audiences in United States

See Beast (South Korean band) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Beast (South Korean band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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