Benjamin Franklin Audience in United States

Benjamin Franklin has an estimated audience of 3,294,082 people in United States. 58.6% are female, 41.4% are male, average age 43.8. Top regions: California, Texas, Florida. Top brand affinities: Finnair, Capital One, Diane Keaton, Google Maps, Indeed.com.

The average Benjamin Franklin fan in United States is 43.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, Capital One, Diane Keaton, with strongest over-indexing on Finnair (675× the country average). Demographically, the Benjamin Franklin audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Benjamin Franklin fans

Demographic split for Benjamin Franklin audience in United States
MetricValue
Female58.6%
Male41.4%
Average age43.8
Estimated audience size3,294,082

Audience persona

The typical Benjamin Franklin fan in United States is more female, around 43.8 years old, with strong Patriotism tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Benjamin Franklin in United States
RegionReachAffinity
California446,6201.23×
Texas373,3721.32×
Florida278,4541.25×
New York186,2631.01×
Pennsylvania143,0951.29×
Georgia124,9341.23×
North Carolina112,1111.13×
Illinois108,0940.99×
Ohio94,6240.93×
New Jersey92,7181.11×
Virginia91,9331.15×
Tennessee79,9731.21×
Arizona79,7901.19×
Massachusetts78,3561.21×
Michigan78,1840.91×
Washington73,2541.11×
Indiana59,7010.99×
Maryland58,1201.03×
Missouri50,8910.96×
South Carolina50,1871.01×
Alabama49,5761.08×
Louisiana47,9841.13×
Colorado47,4710.91×
Wisconsin40,1550.81×
Kentucky39,7630.96×
Oklahoma38,4081.05×
Minnesota38,2690.81×
Oregon36,4360.96×
Nevada35,0121.1×
Connecticut32,7100.99×
Utah31,7531.08×
Mississippi29,0511.07×
Arkansas26,0120.96×
Kansas25,6830.99×
Iowa22,3040.82×
Idaho15,9460.97×
New Mexico15,0390.91×
Hawaii14,5501.03×
Nebraska14,4040.87×
West Virginia13,8870.91×
Washington, District of Columbia12,1111.22×
New Hampshire10,8700.84×
Maine9,1330.77×
Rhode Island8,8370.84×
Delaware8,4090.93×
Montana7,3120.8×
Alaska6,1800.88×
South Dakota5,7250.75×
North Dakota5,5610.82×
Vermont4,1910.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Benjamin Franklin audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Capital One14.29×Business & Career
Diane Keaton17.8×Movies & TV
Google Maps9.33×Internet & Social Media
Indeed.com9.36×Business & Career
Demi Moore17.52×Movies & TV
Vanessa Kirby20×Movies & TV
CarGurus10.61×Cars & Mobility
Billy Bob Thornton15.4×Movies & TV
Kendra Scott17.97×Fashion & Accessoires
Google News9.79×News
Bruce Willis11.79×Movies & TV
Clint Eastwood14.6×Movies & TV
DeviantArt10.9×Internet & Social Media
Beetlejuice7.23×Movies & TV
Elizabeth Taylor17.61×Movies & TV
AccuWeather9.27×Home & Garden
Catherine Zeta-Jones16.36×Movies & TV
Amanda Seyfried14.41×Movies & TV
Jennifer Garner16.2×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Benjamin Franklin audience
TraitClusterScore
PatriotismCONSERVATISM2.76
Career OrientationPOWER1.35
Need for SecurityCONSERVATISM1.31
Quality AwarenessPREMIUM1.29
SpiritualityBALANCE1.24
Family OrientationCONSERVATISM1.24

Worldwide distribution

Worldwide audience distribution share by country for Benjamin Franklin
CountryShare
United States40.9%
Brazil4.3%
India3.5%

See Benjamin Franklin audiences in other countries

More Politician audiences in United States

Frequently asked questions

How many fans does Benjamin Franklin have in United States?

Benjamin Franklin has an estimated audience of 3,294,082 people in United States, concentrated in California and Texas.

What is the gender split and age of Benjamin Franklin fans?

58.6% of Benjamin Franklin fans are female, 41.4% are male, with an average age of 43.8 years.

Which brands do Benjamin Franklin fans like most?

Benjamin Franklin fans show strongest brand affinity for Finnair (675×), Capital One (14.29×), and Diane Keaton (17.8×) over the country average.

Where do Benjamin Franklin fans live in United States?

Benjamin Franklin fans in United States are most concentrated in California (reach 446,620), Texas (reach 373,372), and Florida (reach 278,454). These three regions account for the largest share of the active audience.

What other brands do Benjamin Franklin fans also like?

Beyond Benjamin Franklin itself, the audience over-indexes on Capital One (14.29×), Diane Keaton (17.8×), Google Maps (9.33×), and Indeed.com (9.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Benjamin Franklin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.