Rascasse Audience Intelligence

Bifocals Audience in United States

A data profile of the people who buy, follow and care about Bifocals in United States — modelled from more than twelve digital signal sources. Bifocals has an estimated audience of 465,484 people in United States.

#11706among Topic in United States#990in Health

The average Bifocals fan in United States is 46.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Cows, Benjamin Franklin, Killdozer, with strongest over-indexing on Cows (34.62× the country average).

Demographically, the Bifocals audience skews more female with an average age of 46.8, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bifocals fan in United States is more female, around 46.8 years old, with strong Patriotism tendencies and a notable affinity for Cows.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bifocals profile in United States.

Audience size
465K
in United States
Gender
65.9%♀
34.1% male
Age
46.8
average years
Country rank
#38204
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bifocals fans

65.9% are female, 34.1% are male, average age 46.8.

Fig. 02

Gender split

65.9%
Female
34.1%
Male
Demographic split for Bifocals audience in United States
MetricValue
Female65.9%
Male34.1%
Average age46.8
Estimated audience size465,484
Fig. 03

Age distribution

Ø 46.8
average years
Age distribution of the Bifocals audience in United States
Age bracketShare%
16-198%
20-299%
30-3915%
40-4931%
50+37%
Fig. 04

Worldwide distribution

25.0%

of the worldwide Bifocals audience comes from United States.

Worldwide audience distribution share by country for Bifocals
CountryShare
Ukraine28.6%
United States25.0%
Mexico5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bifocals audience in United States is strongest.

Fig. 05

Top regions by affinity

Bifocals fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~20K1.24×
02Mississippi~5K1.24×
03Louisiana~7K1.23×
04Arkansas~5K1.18×
05Texas~50K1.17×
06Maryland~9K1.16×
07Indiana~10K1.15×
08Kentucky~7K1.15×
09Oklahoma~6K1.14×
10Tennessee~10K1.13×
11Nevada~5K1.13×
12Alabama~7K1.12×
13California~60K1.09×
14North Carolina~20K1.09×
15Virginia~10K1.09×
16South Carolina~8K1.09×
17Pennsylvania~20K1.08×
18Illinois~20K1.07×
19West Virginia~2K1.06×
20Missouri~8K1.05×
21Nebraska~2K1.05×
22Ohio~10K1.03×
23Arizona~10K1.03×
24Kansas~4K1.03×
25North Dakota<1K1.01×
26Massachusetts~9K1.00×
27Hawaii~2K1.00×
28South Dakota~1K1.00×
29Connecticut~5K0.99×
30Delaware~1K0.99×
31New York~30K0.98×
32Iowa~4K0.98×
33New Jersey~10K0.97×
34Alaska<1K0.97×
35Michigan~10K0.95×
36Minnesota~6K0.93×
37New Mexico~2K0.93×
38Washington~9K0.92×
39Wisconsin~6K0.92×
40Oregon~5K0.91×
41Rhode Island~1K0.91×
42Washington, District of Columbia~1K0.91×
43Florida~30K0.89×
44Idaho~2K0.88×
45Utah~4K0.86×
46Vermont<1K0.85×
47Colorado~6K0.84×
48Maine~1K0.84×
49Montana~1K0.82×
50New Hampshire~1K0.81×
Fig. 06

Affinity by region

Affinity by region — Bifocals, United States
0.81×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bifocals audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bifocals audience
#·InterestCategoryAffinity×
01Browline glassesFashion & Accessoires100.00×
02DailiesHealth65.66×
03Cat eye glassesFashion & Accessoires46.12×
04Anti-scratch coatingHome & Garden39.44×
05CowsMusic & Radio34.62×
06KilldozerMusic & Radio34.62×
07Progressive lensHealth31.22×
08Benjamin FranklinPolitics & Society25.48×
09OpticianHealth23.24×
10pearle visionHealth23.22×
11Eye care professionalBeauty & Wellness22.38×
12Eyeglass prescriptionHealth16.97×
13America's Best Contacts & EyeglassesShopping15.18×
14LensCraftersFashion & Accessoires12.11×
15Corrective lensHealth11.06×
16Eye protectionHealth9.93×
17Lens (optics)Technology & Electronics4.43×
18OpticsHealth2.87×
19Mitch McConnellPolitics & Society2.29×
20Rock musicMusic & Radio1.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bifocals audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bifocals audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.86×
Need for SecurityCONSERVATISM1.69×
CreativityOPEN1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bifocals audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.04×
SustainabilityBALANCE1.10×
Risk AppetiteTHRILL1.11×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bifocals have in United States?

Bifocals has an estimated audience of 465,484 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bifocals fans?

65.9% of Bifocals fans are female, 34.1% are male, with an average age of 46.8 years.

03

Which brands do Bifocals fans like most?

Bifocals fans show strongest brand affinity for Cows (34.62×), Benjamin Franklin (25.48×), and Killdozer (34.62×) over the country average.

04

Where do Bifocals fans live in United States?

Bifocals fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Bifocals fans also like?

Beyond Bifocals itself, the audience over-indexes on Benjamin Franklin (25.48×), Killdozer (34.62×), Progressive lens (31.22×), and Eyeglass prescription (16.97×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Bifocals audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bifocals. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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