Rascasse Audience Intelligence

Optician Audience in United States

A data profile of the people who buy, follow and care about Optician in United States — modelled from more than twelve digital signal sources. Optician has an estimated audience of 798,437 people in United States.

#298among Touchpoint in United States#791in Health

The average Optician fan in United States is 45.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Sustainable energy, FedEx, Renewable energy, with strongest over-indexing on Sustainable energy (8.2× the country average).

Demographically, the Optician audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Optician fan in United States is more female, around 45.2 years old, with strong Family Orientation tendencies and a notable affinity for Sustainable energy.

Category: Health · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Optician profile in United States.

Audience size
798K
in United States
Gender
59.9%♀
40.1% male
Age
45.2
average years
Country rank
#27492
Touchpoint in United States
Fig. 01

Search interest · 12-month trend

+75%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Optician fans

59.9% are female, 40.1% are male, average age 45.2.

Fig. 02

Gender split

59.9%
Female
40.1%
Male
Demographic split for Optician audience in United States
MetricValue
Female59.9%
Male40.1%
Average age45.2
Estimated audience size798,437
Fig. 03

Age distribution

Ø 45.2
average years
Age distribution of the Optician audience in United States
Age bracketShare%
16-1912%
20-2912%
30-3916%
40-4923%
50+37%
Fig. 04

Worldwide distribution

10.6%

of the worldwide Optician audience comes from United States.

Worldwide audience distribution share by country for Optician
CountryShare
France17.4%
United Kingdom16.8%
United States10.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Optician audience in United States is strongest.

Fig. 05

Top regions by affinity

Optician fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~7K5.65×
02Iowa~10K2.13×
03Alaska~4K2.10×
04Delaware~4K1.95×
05New York~60K1.35×
06Virginia~20K1.13×
07California~100K1.10×
08Kansas~7K1.08×
09Washington~20K1.07×
10Arizona~20K1.06×
11Washington, District of Columbia~3K1.05×
12Illinois~30K1.04×
13Arkansas~7K0.99×
14Texas~70K0.98×
15South Dakota~2K0.98×
16Connecticut~8K0.96×
17Hawaii~3K0.96×
18New Hampshire~3K0.96×
19Oregon~9K0.95×
20New Mexico~4K0.95×
21North Dakota~2K0.95×
22Oklahoma~8K0.94×
23New Jersey~20K0.93×
24Mississippi~6K0.93×
25Montana~2K0.93×
26Maine~3K0.90×
27Nebraska~4K0.89×
28Florida~50K0.88×
29West Virginia~3K0.88×
30Tennessee~10K0.87×
31Idaho~3K0.85×
32Nevada~6K0.84×
33North Carolina~20K0.83×
34Massachusetts~10K0.83×
35Louisiana~8K0.82×
36Kentucky~8K0.82×
37Rhode Island~2K0.82×
38Georgia~20K0.81×
39Ohio~20K0.80×
40Maryland~10K0.80×
41Colorado~10K0.80×
42Pennsylvania~20K0.78×
43Missouri~10K0.78×
44Minnesota~9K0.78×
45Alabama~9K0.78×
46Indiana~10K0.77×
47South Carolina~9K0.77×
48Utah~5K0.76×
49Michigan~20K0.75×
50Wisconsin~9K0.74×
Fig. 06

Affinity by region

Affinity by region — Optician, United States
0.74×1.00×5.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Optician audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Optician audience
#·InterestCategoryAffinity×
01Elderly careHealth11.03×
02Eye protectionHealth9.09×
03Sustainable energyHome & Garden8.20×
04Retail bankingBusiness & Career8.01×
05Contact lensHealth6.56×
06Life extensionHealth5.69×
07Renewable energyBusiness & Career5.61×
08FedExBusiness & Career5.00×
09Online bankingBusiness & Career4.90×
10Home automationTechnology & Electronics4.64×
11QVCMovies & TV4.48×
12Weather forecastingHome & Garden4.05×
13First class travelTravel & Leisure4.00×
14Discount storesShopping3.34×
15Solar energyHome & Garden3.27×
16Mortgage loansBusiness & Career3.26×
17InnovationBusiness & Career3.24×
18Vehicle insuranceCars & Mobility3.20×
19Shopping mallsShopping2.35×
20PinterestInternet & Social Media2.10×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Optician audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Optician audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.68×
Convenience OrientationPREMIUM2.34×
SustainabilityBALANCE2.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Optician audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.66×
Healthy LifestyleBALANCE0.74×
Risk AppetiteTHRILL0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Optician have in United States?

Optician has an estimated audience of 798,437 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Optician fans?

59.9% of Optician fans are female, 40.1% are male, with an average age of 45.2 years.

03

Which brands do Optician fans like most?

Optician fans show strongest brand affinity for Sustainable energy (8.2×), FedEx (5×), and Renewable energy (5.61×) over the country average.

04

Where do Optician fans live in United States?

Optician fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Optician fans also like?

Beyond Optician itself, the audience over-indexes on FedEx (5×), Renewable energy (5.61×), Retail banking (8.01×), and Mortgage loans (3.26×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Optician audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Optician. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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