Eye protection Audience in United States

Eye protection logo

Eye protection has an estimated audience of 5,506,795 people in United States. 58.6% are female, 41.4% are male, average age 40.0. Top regions: California, Texas, New York. Top brand affinities: Eyewear, Beauty, Shoes, Macy's, Corrective lens.

The average Eye protection fan in United States is 40.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Eyewear, Beauty, Shoes, with strongest over-indexing on Eyewear (4.98× the country average). Demographically, the Eye protection audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Eye protection fans

Demographic split for Eye protection audience in United States
MetricValue
Female58.6%
Male41.4%
Average age40.0
Estimated audience size5,506,795

Audience persona

The typical Eye protection fan in United States is more female, around 40.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Eyewear.

Top regions in United States

Top regions ranked by reach for Eye protection in United States
RegionReachAffinity
California736,4571.22×
Texas509,4491.08×
New York356,4821.16×
Florida345,2760.93×
Illinois159,9900.87×
North Carolina153,6740.93×
Georgia151,1020.89×
Pennsylvania144,0420.78×
Ohio141,0720.83×
Virginia140,7431.05×
Washington133,0951.2×
Michigan121,8880.85×
Arizona119,2951.06×
New Jersey110,7950.79×
Tennessee102,5070.93×
Colorado90,7511.05×
Massachusetts89,7310.83×
Maryland78,4680.83×
Indiana77,6040.77×
Minnesota71,8220.91×
Alabama71,7320.93×
Wisconsin71,1620.86×
Missouri70,9820.8×
Oregon68,7981.09×
South Carolina67,8490.82×
Louisiana67,0100.94×
Oklahoma65,4791.07×
Connecticut62,6551.13×
Nevada54,7541.03×
Kentucky51,5530.75×
Mississippi48,9881.08×
Utah45,1840.92×
Kansas43,1020.99×
Arkansas36,8250.81×
Iowa30,0070.66×
Hawaii28,8151.22×
New Mexico28,7141.04×
Nebraska26,3550.95×
Idaho24,4190.88×
West Virginia20,2210.79×
New Hampshire19,2250.89×
Alaska18,6271.58×
Montana17,5911.15×
South Dakota17,3631.36×
Maine17,3160.88×
North Dakota15,6051.38×
Delaware15,5161.02×
Wyoming15,0991.85×
Rhode Island14,8510.85×
Vermont14,6071.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Eye protection audience
BrandAffinityCategory
Eyewear4.98×Fashion & Accessoires
Beauty1.72×Beauty & Wellness
Shoes1.97×Fashion & Accessoires
Macy's2.46×Shopping
Corrective lens7.88×Health
Restaurants1.54×Food & Beverages
LensCrafters6.62×Fashion & Accessoires
Luxury goods1.83×Fashion & Accessoires
Sales promotion1.82×Shopping
Physical fitness1.52×Sports
Jewelry1.62×Fashion & Accessoires
Ophthalmology6.74×Health
Nordstrom rack2.42×Fashion & Accessoires
Optics2.08×Health
Footwear1.64×Fashion & Accessoires
American Airlines1.8×Travel & Leisure
America's Best Contacts & Eyeglasses5.94×Shopping
Lens (optics)2.93×Technology & Electronics
Marshalls1.85×Fashion & Accessoires
Lowe's1.52×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Eye protection audience
TraitClusterScore
Luxury OrientationPREMIUM2.52
Design AffinityPREMIUM2.05
SustainabilityBALANCE1.93
IndulgenceJOY1.87
Early Adopter MentalityPOWER1.76
DIY MentalityTHRILL1.69

Worldwide distribution

Worldwide audience distribution share by country for Eye protection
CountryShare
United States18.8%
Japan6.8%
Italy6.3%

See Eye protection audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Eye protection have in United States?

Eye protection has an estimated audience of 5,506,795 people in United States, concentrated in California and Texas.

What is the gender split and age of Eye protection fans?

58.6% of Eye protection fans are female, 41.4% are male, with an average age of 40.0 years.

Which brands do Eye protection fans like most?

Eye protection fans show strongest brand affinity for Eyewear (4.98×), Beauty (1.72×), and Shoes (1.97×) over the country average.

Where do Eye protection fans live in United States?

Eye protection fans in United States are most concentrated in California (reach 736,457), Texas (reach 509,449), and New York (reach 356,482). These three regions account for the largest share of the active audience.

What other brands do Eye protection fans also like?

Beyond Eye protection itself, the audience over-indexes on Beauty (1.72×), Shoes (1.97×), Macy's (2.46×), and Corrective lens (7.88×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Eye protection. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.